Brussels Metropolitan Area
EXPERTISE • Public relations, communications, marketing • Strategic communications, campaigns, media relations • Content production, social media strategy • Public affairs, EU institutions relations • Project management, events organisation SUMMARY - 15 years experience in European advocacy organisations, in public relations & public affairs - 15 years experience in PR, strategic communications, campaigns, media relations, events, marketing - 10 years experience in EU sustainability, energy and climate policies - 10 years experience in project management and team management - 7 years experience in business development, partnerships management, members relations - 5 years experience with EU-funded projects
- Development and implementation of the organisation’s communications & funding strategy - Relations with EU stakeholders, MEPs, MPs in EU27, ministries, PermReps, European Commission - Members relations and recruitment, development of other income sources/funding - Engagement with business communities primarily from the energy sector - Project coordinator of the EU-funded project Energy Efficiency Watch (EEW4) - Responsible of the EEW4 project’s communications, dissemination and engagement activities - Network activation, project coordination & reporting (Horizon 2020)
- PR services lead in Grayling Brussels PA team - Development and implementation of communication strategies and campaigns for clients - Ensuring that communications enhances the client’s advocacy work – “PR for PA” - Stakeholder & media mapping, and engagement plans - Defining, managing and executing digital media strategies for clients - Developing communications products such as websites, videos, infographics, brochures, events - Copywriter/editor for various communication materials and channels - Account lead, team and budget management - Business development - Member of the Grayling Brussels PA management board and marketing team - Campaign Coordinator at the European Partnership for Energy and the Environment (EPEE)
Principle duties included: - Defining and managing the communication and marketing strategy - Lead the relations with the media and increase exposure and coverage - Ensuring that communication enhances the association’s advocacy work - Drive the recruitment of new member companies - Brand management - Content editing for various communication products and channels - Responsible for the association's promotional deliverables - Coordination of market research, media monitoring, engagement analysis - Widening the portfolio of partners (event & media) - Overall coordination of the association’s events and outreach activities - Team & budget management, member of the association's management team