London, England, United Kingdom
A technically curious, consultative problem solver with 12 years’ experience in solutions consulting, pre-sales and customer success within enterprise SaaS environments. Proven in partnering with sales leadership to lead effective discovery sessions, workshops and product demonstrations. Effective at data analysis and trend identification to design scalable solutions that shorten sales cycles, drive adoption and increase customer lifetime value. An effective storyteller and trusted advisor to both technical and executive stakeholders with a strong commercial mindset. Comfortable navigating ambiguity, collaborating cross-functionally and delivering high quality outcomes on time and on budget.
• Lead account strategy with European clients, including Burger King/RBI, easyJet, Channel 4 & SEGA, to optimise their Customer Data Platform (CDP) architecture, enhance personalisation through customer segmentation & data modelling and strengthen integrations • Lead end-to-end customer implementations, leveraging deep customer insight and mParticle expertise to design data strategies that drive feature adoption, accelerate time-to-value and maximise ROI across marketing, product, data, and analytics teams. • Partner with professional services, engineering & product management teams to drive product enhancements through customer feedback, to strengthen use cases & drive customer success • Lead executive-level QBRs, drive data maturity assessments and run strategic planning workshops and product demonstrations to drive adoption, expansion and increase customer lifetime value • Use LLMs, AI and automation to analyse data, identify data trends and streamline workflows, surfacing insights on adoption gaps, data quality and optimisation opportunities to drive recommendations and expanded business cases • Accelerate revenue growth by cross-selling ROKT’s advertiser technology solutions and enhancing checkout personalisation through targeted 1st and 3rd party product and brand recommendations • Manage a $5M+ portfolio of enterprise clients, achieving multi-year renewals and expansion deals despite complex stakeholder environments
• Work directly with the QA sales team as the technical expert & trusted advisor in sales meetings to articulate the business value of the Cloud Academy solution to c-suite & senior stakeholders at global businesses, including Salesforce, EY & Sky, and influence them to purchase through tailored live product demonstrations, delivered through storytelling, adapting approach for different audiences & use cases • Always surpassing targets, delivering over £1.8m revenue & 5,500 enterprise licences in the past 2 years • Lead all product trials & proof of concepts, from detailed technical qualification & discovery workshops, understanding prospects' business objectives & pain points, to tailored platform build; conduct all onboarding, training, and follow up meetings, to ensure company buy in & maximum ROI • Trained around 200 sales staff on the importance of discovery and value proposition & the ability to articulate technical concepts to non-technical audiences. Created collateral on competitor analysis & product development, whilst regularly assessing their demo performance, to enhance selling capabilities • Act as the voice of the customer, gathering feedback and product requests and collaborating closely with the product & engineering teams to influence the content & product roadmaps, and help prioritise based on those with the greatest predicted business impact to multiple client's, particularly those with the largest ARR • Use Salesforce extensively as an administrator to process all UK bookings • Create technical documentation for CSMs for seamless transition & to drive adoption, identify opportunities to expand existing accounts & work with sales teams to identify new business • Lead RFP and security questionnaires for enterprise deals to ensure accuracy and efficiency of completion • Regularly upskilling across cloud solutions, Power BI, Salesforce, machine learning, Natural Language Processing (NLP), Large Language Models (LLMs), generative AI & causal AI
I pursued my passion for creativity and setup my own photography and film business from scratch with my own investment. I ran the marketing, finance and operations of the company and built a website using Wordpress. Used Instagram, Facebook, Google My Business, Yell and others to build my own campaigns to promote my services as a wedding, event and portrait photographer. I offered a range of wedding, event, commercial, portrait & landscape photography services across London, the UK and further afield. I offered high quality, tailor made wedding photography packages. I like to have fun with my clients and provide a natural and unobtrusive approach to put your mind at ease. I want you to enjoy your special day and capture those special moments to last a lifetime whilst having fun. I also specialised in event photography, portrait photography, commercial photography and landscape photography. I produced a variety of photography services for commercial clients across London and nationwide. Work in the past includes head shots, group photos, local street photography and event photography & videography services including interviews & testimonials. Please do get in touch so that we can custom build a quote to your requirements.
• Set up own product data management company, instoxi, with a former colleague to create innovative product data feeds & competitor and marketplace analysis • Within the first month we signed British Airways (BA) and managed their product data feeds across Doubleclick • Using industry leading tools to extract data from BA’s APIs and build product data feeds, we were able to deliver complex logic through simple product data feeds, which resulted in a significant uplift in sales and reduced their cost per click, for both hotels and flight and hotel packaged products • We coined the term ‘smart feeds’, by using competitor data to develop scoring across key metrics, such as price and availability, to inform logic based decision making, e.g. to dynamically update bidding, allowing retailers to react much more quickly to changes in the competitor landscape, ensuring budget is only spent on competitive products