Atlanta Metropolitan Area
Passionate to make grand things that can bring change in the world in more sustainable ways.
• Product Owner of direct revenue generating ‘BuyLead’ Module in Android &iOS App which has ~2Mn monthly active users & it contribute to 50% BuyLead consumption at IndiaMart. • Analyzed Google Analytics & Database to rigorously track and report module progress on a weekly and monthly basis. • Performed 20 case studies to understand pain point of users & then conclude key insights into product roadmap action items. • Shipped 12 App version releases successfully using agile methodologies and write launch mails to inform all stakeholders. • Implemented 6+ A/B test experiments to reduce new user’s churn rate and increase their engagement on the app & its impact was up to 20% growth in KPIs. • Working closely with CXOs, design agency, developers and cross functional teams to deliver and build customer centric features for millions of users.
• Formed a team of 10 consists counsellor, dietician, ayurvedic doctor, yoga and meditation practitioner. • Executed social and community engagement initiatives across social media channels and web.
• Deliver personalized product solutions to India’s top institutions such as LPU, SRM, Bennett University, Manipal University to name a few, that boosts their lead quality & fair evaluation of counsellor performance. • Collaborate with cross functional teams on daily basis to provide solutions which helps the client to achieve their admission goals.
Product Owner of Education CRM (Lead Manager, Lead Nurturing, Reports & Analytics, Campaign Manager, Template Manager) which empowered 600+ institutions to automate their admissions. • Solved 300+ tickets and validate 30+ releases taken live to fix the production bugs and to stabilize the system. • Conducted & managed bi-weekly agile sprints with 2 teams of size over 15 people. • Coordinate with Engineering /QA team to plan sprints, prioritize the tasks to deliver the features on time. • Communicate and inform respective stakeholders through User Stories, Product Requirement Documents (PRD), Product Newsletter, Release Notes & Articles with each sprint.
Provided individual e-counseling services to over 14 clients through cognitive behavior therapy and assist them in improving their productivity and mental wellbeing. Built Instagram page and formulated high quality engaging, trending and educational content for our community of 2.6k+ followers.
~ Worked closely with developers, graphics, and strategy teams to built new website after initial wireframes and provided feedback to the design team for better UX. ~ Spearheaded team of 8 product interns from IIT-IIM and experience fast pace early-stage Ed-tech startup environment.
~ Developed product documentation for clients to communicate detailed user journey, specifications, and product features. ~ Collected 130+ video content for 8 modules on TITAN (E-portal for self-learning and course assessments). ~ Documented product modifications and collaborated with tech and design team to deploy those changes.