Warsaw, Mazowieckie, Poland
I'm a Polish-German media investor & entrepreneur who thinks that EVERY COMPANY NEEDS A CONTENT STRATEGY (i.e. part of your company needs to be a mini media co). Nowadays, every company realizes they need to post content on social media. Content builds trust and positions you as authority. But making content is hard: It requires a social media team. Staying up to date on trends. And figuring out how to turn views into leads (& cashflow). I realized that after growing a network of social media channels to millions of monthly views and selling it to private equity. Today, my agency ChannelCraft helps business owners build authority & increase sales using content. We have helped hundreds of companies generate millions of sales through videos on YouTube, shorts on Instagram or posts on LinkedIn. Our specialty is building 'content engines' for companies that position you as the obvious expert in your niche, attract inbound leads who already trust you, and build long-term brand equity instead of short-term ad dependency. The ChannelCraft team handles strategy, scripting, editing, publishing, and optimization. We also build the sales funnels behind your content assets - making sure that every view you receive turns into a lead (& cashflow). Besides working with corporates, founders and business owners, we also partner with public institutions and national television networks, helping them reach audiences, customers, and future employees at a fraction of traditional media costs using YouTube and platforms like Netflix, Amazon Prime, etc. I’m also the Managing Director of Deus Media Group, a buy-and-build network of business-focused media ventures. I have been featured by publications such as Fortune or Spiegel, guest lectured at institutions such as Fudan University and Shanghai University, and have been invited to serve as mentor to tech companies for multiple governments, such as Singapore (Enterprise Singapore programs) or Germany (GermanAccelerator programs). As a startup investor who lived in Shanghai for many years, I have helped 50+ technology companies penetrate the Chinese market. In the past, I have worked at top-tier companies in management consulting, venture incubation and as a founder across APAC and Europe. If you’re a business owner who wants content to become a predictable growth channel, send me a LinkedIn message and let’s talk💬 When I'm not working I'm working out: You can find me in the gym or the local Muay Thai club.
Grow your business with authority content. ChannelCraft is a boutique content agency, that helps business owners create content, e.g. YouTube videos, Instagram shorts or LinkedIn posts that lead to authority, trust and sales. Your marketing department doesn't need to 'figure out content'. You don’t need to become a full-time 'influencer CEO'. We build your content empire for you with our done-for-you program. We do the heavy lifting: We listen, strategize, script, edit, publish, and optimize your content for you. We also build the funnels and systems that turn views into leads and cashflow. Our evergreen content acts like a 24/7 sales agent that sources qualified inbound leads month after month on autopilot. And it helps you show up as No. 1 in Google/ChatGPT (eg. YouTube is one of the most important inputs for LLMs). This way, your social media channels become a long-term asset for your company. Authority. Trust. Sales. And content compounds: For example YouTube is one of the few platforms that keeps suggesting your content, even years after being posted. This means, with every video we post, your evergreen library of videos grows. Apply to work with us here: channelcraftagency.com Languages offered: English, German, Polish Notable clients: ColdIQ, Nomad Capitalist, Jake Claver, MegaloMedia, Sucrosphere / Pfeifer & Langen, Austin Laudenslager/Peak Wellness, etc.
With AutoYT you can create videos for your business on autopilot. 'We're kinda like the Lovable of video for businesses...' (quote by our CEO) How it works? Step 1: Describe your business Tell us about your company, audience, and tone. We'll set up your brand profile. Step 2: Pick a video idea Get 5 tailored topic ideas based on your niche. Pick one or refine with the agent. Step 3: Produce the video on autopilot Our agent drafts the hook, script, slides, and edit. Refine anything over chat until it's ready to publish.
With our unique buy & build strategy we are building an ever-growing network of YouTube and social media channels. Our media assets reach millions of engaged viewers each month, providing unique perspectives through mostly long-form content. Building on this experience, we've started incubating YouTube-native ventures, e.g. our production company Apollo Studios (producing high production-value business & finance content for TV and streaming platforms), our agency Channel Craft (building YouTube channels for companies and individuals, enabling them to reach customers at low cost, build a strong employer brand and trust with their desired audience), or various viral (micro) SaaS projects.
We develop and produce documentaries, shows, and series for public TV broadcasters such as ARD and ZDF, as well as for international streaming platforms and YouTube. Apollo Studios stands for economic expertise, journalistic depth, and visual excellence - creating business & finance content that informs and inspires.
Early-stage investor in startups such as Republic.com, Choco, Grifin, Muze, etc. Used to invest agnostically, now focusing on the creator economy vertical.