Kevin Wu

副總經理

Kaohsiung City, Kaohsiung City, Taiwan

About

I specialize in helping restaurant brands scale beyond their physical stores through product commercialization and retail channel development. With over 10 years of experience in the food and restaurant industry, my work focuses on turning successful restaurant concepts into scalable product businesses. My experience spans across product development, supply chain management, and retail distribution strategy. I have worked on projects including launching food products into major retail channels, developing new product lines, and supporting brand expansion through commercialization strategies. Some of the areas I focus on include: • Restaurant brand product commercialization • Food product development and supply chain strategy • Retail and distribution channel expansion • Building scalable operational systems for food businesses I enjoy working with founders and brands that are looking to grow beyond traditional restaurant models and build sustainable product-driven businesses.

Experience

  • 副總經理 at 仲偉企業股份有限公司
    Jun 2025 - Present · 1 yr 1 mo

  • 產品經理 #品牌再造及推廣 #新產品及通路開發 at 鄧師傅餐飲集團
    Sep 2021 - Oct 2024 · 3 yrs 2 mos

    Senior Operations / Business Unit Leader • Led the establishment of new food manufacturing facility from ground-up to national distribution • Achieved 7-11 system entry within first year of operation • Structured supply chain and OEM partnerships • Oversaw P&L performance and operational system implementation

  • 業務副總 at 和荷時際(Minble X)
    Oct 2019 - Aug 2021 · 1 yr 11 mos

    • Built commercialization strategy from product launch to profitability • Generated NT$7M crowdfunding and NT$10M DTC revenue • Restructured financial and operational model to improve cash flow and scalability

  • 行銷經理 at 上品王食品 / 石安牧場
    Sep 2016 - Oct 2019 · 3 yrs 2 mos

    • Designed product-market positioning strategy for premium ready-to-drink products • Secured long-term placement in Costco Taiwan • Developed department store pop-up and counter expansion model, expanding brand presence beyond Kaohsiung to Taipei and Tainan markets