Basel Metropolitan Area
Kevin Kohn grew up in Rheinfelden and is a dual citizen of Germany and Switzerland. He studied trade fair, congress and event management at the Baden-Württemberg Cooperative State University and started his professional career as a project manager for individual brand appearances. After several years with a leading company in the exhibition construction industry and in the group management of a global Swiss industrial company, he joined Oris SA in 2018. In 2021, he received an MBA Advanced Marketing Management from the Allensbach University in Konstanz. Since 2022, he is working as the Corporate Consumer Experience Manager for Oris. In this role, he is responsible for the customer experience in over 30 international flagship stores. Kevin Kohn is married and has three children. In his free time, he enjoys being outdoors with his family and coaching an U10 football team.
> Leading Retail Experience, Training & Boutique Operations across Europe > Strategic ownership of the Oris Academy and international learning programs > Driving Retail Excellence, sales performance and customer experience standards > Managing and developing Oris boutiques in Europe and Switzerland > Designing and implementing coaching, training and leadership development initiatives > Building strategic partnerships and delivering brand activation projects > Leading international retail and experiential projects to strengthen brand engagement and commercial success
> Development of the global boutique experience strategy > Implementation of the global boutique experience roadmap (incl. review and coaching) > Training of global Oris boutique sales representatives through appropriate programs, digitally and on site > Ensure quality and timely response to customer requests received via Oris Helpcenter > Development of Oris Helpcenter team into a sales driven organization > Management of the Oris Boutiques in Basel, Zurich and Hölstein
> Responsible for the Oris Boutiques in Switzerland > Co-development of the swiss market strategy > Definition of the consumer experience journey > Media planning and budget management > Definition of boutique strategy and implementation > Development of visual merchandising concepts > Sales Staff Trainings, Mistery Shopping
> Responsible for Live Communication strategy > Planning and implementation of trade fairs, shows and events worldwide > Support and advice of international subsidaries > Lead generation, optimization and tracking > Cost control & supplier management > Researches & analysis of markets, trends, competition and techniques
Successful projects have concrete aims, an objective and an external office planner as a temporary partner. This applies not only for new ideas but also for project structures, deadlines and costs. At WSA, I was responsible to create new office and communication environments for various companies.
Project Manager Automotive: Key Account Management INFINITI Motor Company Ltd. Junior Project Manager & New Business Manager (until February 2012): Project management for exhibition stand constructions. Emphasis on the on time, in budget and qualitiy expectation of the desired design concept in an international environment. Development of sales strategy, preparation of acquisition materials, Overview of trade fairs within the MCH Group AG network (incl. potential analysis for each exhibition), target group analysis and comparison with existing customer portfolio
Training as a "Project Manager Exhibition & Events" in the context of studies at the Cooperative State University of Baden-Württemberg (Campus Ravensburg). Planning and implementation of various exhibition stand and event design concepts, participation in the quoting and estimating process, coordination of suppliers of different trades, preparation of specifications, preparation of tenders, planning and controlling of national & international material transports, Organization of assembly and service teams, planning of travel routes and hotel bookings, account management