Kevin Chen

Sr. Director of AI Application Engineering at AMD

United States

About

Currently serving as Sr. Director of AI Application Engineering at AMD, leading a team focused on end-to-end AI workload analysis and optimization (from silicon to large models), concentrating on making the latest GenAI/LLM run faster and more efficiently on real hardware. Previously, I spent 10 years at Xilinx (now acquired by AMD), progressing from Asia Pacific Business Development to Global Head of Edge AI Strategy, and then to Global Director of AI Product Marketing, participating in the entire evolution from the Zynq era to today's Instinct accelerator.

Experience

  • AMD (4 yrs 5 mos)
    • Sr. Director of AI Application Engineering
      May 2025 - Present · 1 yr 2 mos

      Leading end-to-end AI workload analysis and optimization across emerging models and frameworks, performing in-depth competitive analysis, building developer-centric collateral, contributing to open-source AI projects, and empowering the community through technical evangelism.

    • Director of Product Marketing, AI
      Feb 2022 - Jul 2025 · 3 yrs 6 mos

  • Xilinx (10 yrs)
    • Director of Product Marketing, AI and Developer
      Jun 2021 - May 2022 · 1 yr

      Lead product marketing, planning and technical marketing for AI, as well as drive the growth of the developer program and the App Store

    • Sr Product Marketing Manger, AI/Machine Learning
      May 2018 - Jun 2021 · 3 yrs 2 mos

      In charge of global edge AI/ML strategy, business development, GTM and ecosystem.

    • Senior Manager, Industrial & Medical
      Apr 2015 - Apr 2018 · 3 yrs 1 mo

  • Embedded Segment Marketing Manager at Arm
    Sep 2008 - Apr 2021 · 12 yrs 8 mos

    Strategic plan, ecosystem, OEM design-win, solution marketing, system enablement

  • Responsabile sviluppo business strategico at Intel Corporation
    May 2011 - May 2012 · 1 yr 1 mo

    strategic alliance with software partners, enabling software ecosystem, key account management, software park program, investment opportunity

  • Business Development Manager at Shanghai Jade Technologies Co., Ltd
    Apr 2003 - Aug 2008 · 5 yrs 5 mos

    Strategic plan, ecosystem, OEM design-win, solution marketing, system enablement