Kelly Hackenburg

BD & Partnerships Leader | GTM | AI | Developer Tools | Cloud/SaaS | Data Center | Startups | Big Tech | CTI & CLG Trained Coach

Vancouver, British Columbia, Canada

About

ENTREPRENEURIAL senior partnerships leader with executive-level strategy and execution experience at growth-stage startups as well as big tech (OctoAI, Docker, Amazon, Centurylink). I help companies scale adoption and partner-sourced revenue through high impact partnerships with successful leadership of commercial, technology, service provider, alliances, channel and ecosystem partnerships. My approach is COLLABORATIVE and I am known for quickly establishing relationships of trust with all stakeholders. I am skilled at engaging cross functionally bringing teams together in the clarity and alignment that drives business outcomes. I am EQUALLY PERFORMANCE AND HEART DRIVEN, my natural leadership style is to foster accountability that is motivated from within. I bring a coach-like approach (trained by ICF accredited CoActive Training Institute) to managing my direct reports, peers and leadership. AI Partnerships /GTM Foundation Model Licensing Partnerships Distribution & Channel Partnerships / GTM Cloud Service Provider Partnerships - Capacity & GTM Ecosystem / Tech Alliances Partnerships SaaS Partnership Models Partner Related Product Development People management/coaching & mentoring Business Processes & Budgeting Business Case Analysis / Modeling / Presenting Market & Competitive Intelligence Acquisition Strategies & Due Diligence

Experience

  • Director of Strategic Partnerships at TwelveLabs
    Apr 2025 - Present · 1 yr 4 mos

    I lead Partner Management for TwelveLabs; building and scaling partnerships that drive enterprise adoption of TwelveLabs video foundation models. Includes managing our close GTM partnership with AWS across co-build, co-sell and co-market. Find TwelveLabs in Amazon Bedrock!

  • OctoAI (now NVIDIA) ()
    • Sr. Director Partnerships
      Apr 2023 - Sep 2024 · 1 yr 6 mos

      Strategic Partnerships at OctoAI including owning the relationships with our cloud partners, model partners and GTM partners. Promoted from Director to Sr Director in Feb 2024 and expanded my team.

    • Dir. Strategic Programs
      Apr 2022 - Apr 2023 · 1 yr 1 mo

      Identify priorities and drive execution of high impact partnerships/projects/programs to help create a world where AI is sustainable, accessible and thoughtfully used to improve lives

  • Business Consultant at Kentik
    Mar 2021 - Mar 2022 · 1 yr 1 mo

    Advisory on Kentik's partnership strategy and GTM execution; OEM partners, technical alliances, ecosystem partners etc.

  • Sr. Director, Strategic Alliances at Docker, Inc
    Jan 2016 - Nov 2019 · 3 yrs 11 mos

    Lead for identifying and structuring partnerships that drove revenue of Docker's commercial software container management platform and continued the growing ubiquity of Docker's open source container technology. Always focused on creating a better developer experience I primarily worked on 1) cloud partnerships with the major providers 2) technology partnerships that integrated features to the platform and 3) Global SI partnerships.

  • Sr. Director, Cloud Strategy & Business Development at CenturyLink
    Aug 2014 - Jan 2016 · 1 yr 6 mos

    Identified and lead key strategic, partner-based initiatives to advance CTS cloud revenue and drive broader organizational alignment and adoption of CTS cloud-based offerings. Collaboratively developed and presented business cases that would drive cloud market share including both partnership-based strategies as well as in-house product development.