Nashville, Tennessee, United States
Proven sales leader with experience in consultative solutions for healthcare and top consumer packaged goods (CPG) companies. Recognized for ability to build relationships and influence professionals at all levels within organizations through the use of analytics, return on investment models, industry presentations and creative proposal generation. A rising leader, distinguished with rapid promotions and a history of exceeding expectations through motivating management style, account development and industry expertise. Specialties: Account Management ; Client Relationship Building; In-Store, Home, Online Media; Presentation Generation/Delivery; Customer Relationship Management; Large Account Sales; ROI Evaluation; Account Development; Associate Development
Leads enterprise marketing and digital strategy for HCA Healthcare, aligning growth, brand, and stakeholder engagement to drive measurable business outcomes across all access points. Oversees scalable marketing frameworks, performance measurement, and a Marketing & Digital Center of Excellence to accelerate digital capabilities and innovation.
Selected as a Founding Member of the PatientAI Collaborative™, contributing domain expertise from real-world healthcare, clinical operations, patient safety, and AI development to advance responsible standards for patient-facing AI. Actively participated in multiple cross-sector working sessions to inform the scope and substance of the AI Care Standard™, including definition and refinement of the Standard’s 10 Core Pillars and the AI Care Standard Evaluation Framework™. Provided practical insight grounded in real-world care delivery experience to ensure the Standard reflects clinical reality, patient needs, and operational constraints—strengthening its credibility and relevance for adoption across health systems and digital health organizations.
Consultative resource promoting effective use of patient database and CRM solutions Responsible for developing relationships with hospital marketing departments and key hospital leadership to promote effective utilization of the CPM HealthGrades products Build and execute annual customer relationship management (CRM) marketing plans to ensure long term client marketing goals are achieved Strategic partner offering data evaluation, access and CRM expertise Directly manage Account Managers and Account Associates as assigned
Implemented strategic marketing plans for consumer packaged goods brands in order to aid in achieving increased sales and accomplish long term marketing goals Demonstrated strategic partner and industry resource in shopper marketing initiatives Developed working relationships with Associate Brand Managers to Directors at large accounts through use of consultative proposal generation, post program analysis and industry expertise Served as industry expert in lieu of promotions department at a top consumer packaged goods organization Coached and managed three Account Coordinators (ACs) through the Sales Development Program, successfully promoting eligible ACs to Associates at earliest promotable tenure Designed and presented in-depth industry overviews bi-monthly to audiences of 5 – 60 individuals Managed largest sales territory in Pittsburgh office, overseeing 30+ national and regional brands