Kazumaru Hiraishi

Regional Vice President & Head of Commercial Business,Japan @ Zscaler |執行役員統括本部長| Driving Zero Trust & Enterprise Transformation| Scaling Enterprise & Mid-Market Revenue| Building High-Performance Organization| ex-SAP

Tokyo, Japan

About

Business leader with 20+ years of experience across enterprise software and high-growth SaaS, with a proven track record of owning and scaling businesses, driving market expansion, and building high-performing organizations in Japan. • Proven leadership across both Enterprise and Commercial segments, combining large-deal execution with scalable growth models • Currently owning and scaling the Commercial business at Zscaler Japan, with full responsibility for market expansion across SMB and Mid-Market • Built and scaled a 20+ member organization, developing leadership layers and driving consistent execution across the region • Designed and executed go-to-market strategies including segmentation, territory design, and partner alignment to accelerate growth • Focused on building repeatable and predictable revenue models, transitioning from individual-driven sales to structured execution At SAP: • Led enterprise sales organizations as Vice President, managing multi-layered teams across key industries in Japan • Drove significant business expansion by increasing deal size and strengthening C-level engagement across strategic accounts • Built a strong foundation in complex enterprise sales and large-scale deal execution • Achieved consistent performance with two consecutive years of target attainment at VP level At Zscaler: • Transitioned into a hyper-growth SaaS environment and expanded leadership scope across Enterprise and Commercial segments • Currently leading and scaling the Commercial business, driving market coverage, pipeline generation, and organizational maturity • Strong focus on market creation, partner ecosystem, and cross-functional alignment to enable sustainable growth Additional impact: • Frequent speaker at industry events and executive seminars • Contributed to market awareness through media engagements and thought leadership activities Core strengths: • Full-cycle business ownership & GTM strategy • Market expansion & segmentation • Scalable organization design and leadership development • Enterprise sales & large deal execution • Building predictable and repeatable revenue models Focused on leadership opportunities to drive market expansion, build strong organizations, and scale business at a country level.

Experience

  • Zscaler ()
    • Regional Vice President & Head of Commercial Business, Japan
      Aug 2024 - Present · 2 yrs

      Leading a 23-member organization, including 4 Sales Directors and 19 Account Executives, operating as a full “manager of managers” across multiple teams. • Responsible for scaling the Commercial business in Japan through strategy execution, forecasting discipline, and talent development. • Driving consistent growth by coaching Director-level leaders, strengthening pipeline quality, and building a high-performing sales culture. • Partnering closely with marketing, channel, and global leadership teams to accelerate Zero Trust adoption across mid-market and enterprise segments. • Focused on operational excellence, organizational clarity, and predictable execution to support Japan’s long-term expansion.

    • Head of Japan Manufacturing and Korea, Large Enterprise Sales
      Apr 2023 - Jul 2024 · 1 yr 4 mos

      -The GM for sales of Japan's manufacturing industry and Korea in the large enterprise segment -Launching new organization for Japan's manufacturing industry and Korea -Be in charge of the large enterprises in high-tech, industrial machine, chemical, material, consumer product, and automobile industries and the entire Korean market -Be responsible for sales forecast, recruitment, and sales development -Collaborating with ecosystem like Marketing, SE, SDR, Renewal sales, CSM, Partner sales across APAC to boost the market -Improve sales process by implementing MEDDIC and Zscaler's sales methodology -Public speaker in Zscaler's marketing events

    • Regional Vice President & Head of Enterprise Business, Japan
      Aug 2022 - Apr 2023 · 9 mos

      The GM of the Enterprise Market. Build a concrete business plan for the market consisting of companies with employees from 1.25k to 5.5k. Coach and motivate a diverse team of sales members and sales directors. Collaborate with Product Marketing, Product Management, Demand Generation, and other critical functional roles. -FY23 1H 103% Achievement:+46% growth vs FY22 1H -Hired three new members in 6 months -Average Deal Size +40% growth vs. FY22 -Implemented Account Planning Practices -A team member won the prize in a remarkable competitive win -Closed the biggest deal in the history of the enterprise segment

  • SAP ()
    • Vice President & Head of Enterprise Business Sector, Japan
      Jan 2020 - Jul 2022 · 2 yrs 7 mos

      -Managing three sales managers and 20+ sales members -Reporting sales forecast to MU head and APJ -Having responsibility for acquiring deals from more than 1600 large enterprises with revenue above 600M EUR all over Japan -To establish ways of digital marketing for new demand creation beyond industries -Coaching sales managers and members to create account strategies and achieve their targets -Develop compelling sales offerings to get ahead of the curve in fierce competition -Planning demand-generation activities by collaborating with Inside Sales, Marketing, and Business Partners -Leading sales training in a year as a sales trainer

    • Sales Director, Enterprise Business Sector
      Jan 2014 - Dec 2019 · 6 yrs

      Manage 8 sales persons in my team. Responsible for both net new accounts and dormant customers, except for financial and public industries.

    • Account Executive
      Oct 2006 - Dec 2013 · 7 yrs 3 mos

      Experience for both high-touch sales and indirect sales. Experience in the manufacturing industry and non- manufacturing industries, except for the financial and public industries. Responsible for software license revenue by selling all SAP software. Managed SAP partners and SAP account team

  • OBIC ()
    • Sales Team Lead
      Apr 2005 - Oct 2006 · 1 yr 7 mos

      -Managing three sales representatives -Be responsible for forecasting team revenue, coaching sales members on sales practices, supporting SI projects with SE members, and controlling the profit of each SI project.

    • Sales Representative
      Apr 2000 - Mar 2005 · 5 yrs

      -Experience in high-touch sales for 6.5 years. -Conducted the tele-marketing on my own to discover new opportunities and schedule customer visits. -Sold their original ERP ”OBIC7”, implementation service, support service and hardware. -Skilled in demonstrating ERP package. -Selected member for HR project team from 2004 to 2005 which had the mission to develop a new ERP package.