Katherine Moore

Freelance cycling writer, presenter, bike guide and studio manager

Exeter, England, United Kingdom

About

Freelance cycling industry creative, with a broad experience across digital writing, video presenting, community management, event hosting, route creation and cycle guiding. Gravel and bikepacking specialist with experience in both road and mountain biking. Creator of the Unpaved Podcast and the East Devon Trail bikepacking route.

Experience

  • Freelance Creative - Cycling Industry at Self Employed
    Sep 2019 - Present · 6 yrs 11 mos

    Creative freelancer in the cycling industry, with specialisms in gravel and bikepacking: writing, social media consultancy, event hosting, video presenting, community management and seasonal cycle guiding. Current and former clients include BikeRadar, BASE, Cycling Plus, MBUK, Lonely Planet, Cycling Weekly, Red Bull, Bikepacking.com, Cycling UK, Shimano, Komoot, Laka, Montane and The National Trust.

  • Emily Powell Studio ()
    • Studio Manager
      Nov 2023 - Present · 2 yrs 9 mos

    • Freelance Studio Assistant
      Sep 2023 - Nov 2023 · 3 mos

  • komoot (6 yrs 9 mos)
    • Senior Editor (Freelance)
      May 2021 - Present · 5 yrs 3 mos

      Managing the UK Freelance Editor team across sport types, including publishing Editorial Collections to the komoot Discover Feed. Direct strategy with regards to the UK roadmap for Editorial and Ambassador Collections.

    • UK Gravel & MTB Editor (Freelance)
      Nov 2019 - May 2021 · 1 yr 7 mos

      Researching and plotting the very best gravel and MTB routes across the UK (and beyond), producing editorial collections that are published in the komoot Discover Feed. These are served to users based on interest and geography, to inspire and equip riders with all they need to get out there and explore off-road. We have so many ace off road tracks, trails and long distance routes at home in the UK, it's a real pleasure to be able to share it. I also work alongside komoot's impressive line-up of global ambassadors to help them get their inspiring Collections into the Discover Feed.

  • Interim Comms Officer at Cycling UK
    Jul 2023 - Sep 2023 · 3 mos

    3 month interim contract delivering support to the Comms and Digital Content team including daily media and social media monitoring, content production to support the launch of the Traws Eryri bikepacking route, and coordination of the Cycling UK 100 Women in Cycling 2023.

  • ADVNTR Media Group (1 yr 5 mos)
    • Freelance Editor ADVNTR.cc
      Aug 2020 - Jul 2021 · 1 yr

      Responsible for the site ADVNTR.cc and associated media platforms. Strategy, content, commissioning and audience development.

    • Freelance Features and Reviews Writer ADVNTR.cc
      Mar 2020 - Aug 2020 · 6 mos

      Gravel and bikepacking features, gear and bike reviews for a UK and European digital audience.