Birmingham, England, United Kingdom
Passionate strategic leader of marketing, enthusiastic about simplifying marketing activities for businesses worldwide using psychological techniques. Currently the Marketing Manager at tmGroup - We’re taking conveyancing into a brighter, smarter and simpler future for everyone. In my role, I manage all marketing operations, event management, partnership marketing and campaigns while working closely with stakeholders. Fun fact: I’m obsessed with F1 and my dog (Bella)
Progressing from a focused role within tmGroup's Lawtech 365/Verify 365 to Marketing Manager across the 4 brands. I now lead the marketing operations, encompassing partnership marketing, events and support with the group's marketing P&L. My focus is on delivering measurable marketing outcomes that directly support commercial targets, optimising ROI through analytical insights and effective team leadership.
During my time as a Freelance Marketing Psychology Consultant (elevate with Kate), I managed all business operations while delivering impactful marketing strategies grounded in psychological principles. I conducted in-depth audits and provided ongoing support, translating complex concepts into actionable plans that consistently drove ROI for a diverse clientele.
While self-employed as a Freelance English Language Consultant (English in Business), I managed all business operations and provided proofreading, editing, and copywriting services that enhanced the impact of marketing and customer-facing content. This role, involving direct client engagement and lead generation, sparked my passion for marketing.