Kate Kwon

General Mills Korea GM (Haagen-Dazs, Nature Valley, Fruit by the foot, Blue Bafallo, etc)

Seoul, South Korea

About

Extensive experience working for Global Food Companies (General Mills, The Coca-Cola Company, Nestle) with expertise in strategic planning, brand management, and new business development

Experience

  • General Mills (8 yrs 6 mos)
    • Korea - General Manager
      Aug 2024 - Present · 2 yrs

      Korea Commercial Lead

    • Marketing Director
      Feb 2019 - Jul 2024 · 5 yrs 6 mos

      Head of Marketing in Korea leading 4 consecutive years of double digit growth

    • Marketing Manager - Haagen-Dazs
      Feb 2018 - Jan 2019 · 1 yr

      Haagen-Dazs Marketing Lead in Korea

  • Senior Brand Manager at The Coca-Cola Company
    Feb 2012 - Feb 2018 · 6 yrs 1 mo

    Double down Georgia coffee brand to No.2 biggest brand followed by Cos-cola in Korea

  • Product Manager at Boehringer Ingelheim
    Nov 2011 - Feb 2012 · 4 mos

    Product Manager responsible for Ducolax

  • 네슬레 (8 yrs 11 mos)
    • Brand Manager
      Jan 2006 - Nov 2011 · 5 yrs 11 mos

      Taster's Choice (Currently Nescafe) launching Supremo, local premium coffee brand

    • Assistant Brand Manager
      Jan 2003 - Dec 2005 · 3 yrs

      Taster's Choice (Currently Nescafe) ABM