Karol Zyskowski

Head of Brand and Customer Insights at HILTI HQ

Zürich Metropolitan Area

Hilti Group (Liechtenstein · On-site)
- Head of Brand and Customer Insights
  May 2022 - Present · 4 yrs 2 mos
- Head of Product and Innovation Insights
  Jan 2020 - Apr 2022 · 2 yrs 4 mos
- Business Partner for Product & Innovation Insights
  Dec 2017 - Dec 2019 · 2 yrs 1 mo
Unilever (6 yrs 8 mos)
- Consumer & Market Insight Manager
  Aug 2014 - Nov 2017 · 3 yrs 4 mos
  Food (Knorr), Refreshment (Lipton, Algida, Carte d’Or, Magnum), BCS (Rama, Flora), and HPC (Domestos, Cif, Dove, Axe, Rexona) - consumer, shopper and market insights on Food, Refreshment, HPC (Poland) and BCS (CEE) - consulting and input on brands marketing strategy - conducting workshops on key business issues and opportunities - regional responsibility on Central and Eastern Europe for BCS - manage key stakeholders, setting priorities, budget management - market data analyses - training on consumer/shopper/brand/data understanding - manage relationships with data/research providing agencies
- Junior Consumer & Market Insight Manager
  Jan 2013 - Jul 2014 · 1 yr 7 mos
- Senior Consumer & Market Insight Specialist
  Apr 2011 - Jan 2013 · 1 yr 10 mos
Consumer & Market Research Specialist at Nestlé S.A.
Feb 2010 - Mar 2011 · 1 yr 2 mos
Market Research Specialist at GSK
Jan 2008 - Oct 2009 · 1 yr 10 mos