Bengaluru, Karnataka, India
● Established brand presence on social media in Southeast Asia Pacific to drive revenue growth through marketing automation. ● End to End management of Digital Campaigns - strategy, budget, content, data analytics and steering through Digital agency. ● Created qualified business opportunities for sales and steered lead management through CRM (SFDC). ● Managed email marketing, social media, content marketing ro generate demand for products and software.
● Created and executed Marketing Plan for software business in India and build a strong user (4k) and usage base (300k). ● Empowered 100+ engineers with techincal and marketing content to drive adoption of software. ● Set up software procurement and life cycle management processes in collaboration with cross functional teams. ● Marketed and conducted multiple webinars on key technical topics to drive software adoption with structural consultants.
● Generated and converted specifications of Hilti related products for structural and non-structural applications through structural consultants and architects. ● Developed competency of sales team to convert specifications into sales.
Designed and peer-reviewed multiple high rise residential, commercial, high street retail, warehouses and bridges.
Collaborated with clients, architects, contractors to ensure the right understanding and execution of structural drawings.