Hamburg, Hamburg, Germany
Dialing in a sound on a synthesizer taught me one thing: the interesting ones are never in the presets. Most companies are using AI to do what they've always done, faster. Same decks, fewer hours. I'm interested in the harder question: what does a company look like that wouldn't exist without agents? That's what Brainhuggers Bureau is built to answer. Not a consultancy. A bureau, a place where cases get worked and findings get filed. We build experiments, test what survives, and document what we find. Even when it disproves the thesis. For the companies I work with, that means hands-on building, side by side. We take the part of your business you suspect should work differently with agents, build the AI-native version, and find out what actually holds up. Your problem, real output, an honest record of what worked and what didn't. The Bureau runs on two tracks: our own bets, and sparring with companies doing this work inside their own walls. Two decades in agencies before this. Fork, Jung von Matt, Valtech, SYZYGY/WPP. Built growth orgs, ran P&Ls, led pitch teams. I know the machine, including the PowerPoints nobody reads. Early 2026, for the first time: an empty calendar. And the tools are here. If the agent question is keeping you up too, you know where to find me.
20 years inside agencies. Learned what they actually sell. It's not creativity — it's cover. Now building Brainhuggers Bureau: an AI-native venture studio. We run experiments first. Consulting is exhaust, not product. We don't pitch ideas. We build things. We publish what survives. Scars included. Human intuition grafted onto machine hallucination. Not metaphorically — at the source. Currently investigating: Ghost Agency, Brainhuggers CLI, Brand Cortex — and what a company looks like when you stop treating AI as a tool and start treating it as a collaborator.