St Gallen, St Gallen, Switzerland
- Responsible for the continuous development, optimization and stable operation of the Lokalhelden and Sponsoring Tool platforms - Lead and coordinate IT and platform projects, managing timelines, quality and external technology partners - Serve as the main point of contact between developers, hosting providers, internal teams, Raiffeisen banks and end users - Drive structured requirement, change and release management to ensure efficient delivery and high platform quality - Support business and strategic decisions through analyses, reporting, stakeholder alignment and targeted onboarding activities
- Managed Google and LinkedIn marketing campaigns for executive education programs (CAS, DAS, and Master’s) in business and law - Conducted regular marketing KPI monitoring and developed weekly and annual reports to drive informed decision-making - Planned and coordinated the creation of a compendium showcasing the work of graduates - Maintained and enhanced the LAM-website to ensure optimal functionality and user experience - Managed the LinkedIn channel to inform target groups about offerings and share updates on new developments