Julio Moreta Alfonso

Global Digital Strategy Lead en Exolum Group | Chief Digital Officer | certified Chief AI Officer | certified Chief Data Officer

Greater Madrid Metropolitan Area

About

Think Big, Act Small. At the heart of our mission, my team and I are business problem-solvers. We focus on accelerating the execution of business strategy through the intelligent application of AI & digital capabilities, delivering tangible value through rapid experimentation, pragmatic innovation, and continuous alignment with evolving business priorities. In a world where technology evolves faster than traditional planning cycles, we believe AI should not be treated as another technology initiative, but as a strategic business accelerator. Our role is to connect business ambition with execution, ensuring that every digital investment contributes directly to growth, operational excellence, resilience, and competitive advantage. We leverage a broad ecosystem of advanced technologies including Artificial Intelligence, Generative AI, Machine Learning, Advanced Analytics, IoT, Edge Computing, Digital Twins, Robotics, Low-Code platforms, and Cloud Computing. More importantly, we focus on the synergies between these technologies. The convergence of AI, IoT, Edge and Robotics is enabling us to reimagine operations and conceptualize the Intelligent Plant of the Future: autonomous, connected, adaptive and increasingly capable of making data-driven decisions in real time. Our philosophy is simple: Think Big, Act Small. We pursue ambitious long-term visions while delivering incremental business value through short, focused execution cycles. This approach allows us to learn faster, adapt continuously, and scale what works. I am constantly attracted to challenges that push boundaries and create new opportunities for growth. The same mindset defines our team. We cultivate curiosity, embrace change, and continuously expand our capabilities, because we believe that personal growth, technological innovation, and business value creation are inseparable elements of long-term success.

Experience

  • Exolum Group (6 yrs 10 mos)
    • Global Digital Strategy Lead
      Mar 2021 - Present · 5 yrs 5 mos

      Leading Global Digital Strategy in Exolum Group (Former CLH, Compañía Logística de Hidrocarburos) Digital Transformation at its best. Immersed in an agile culture and fully committed to manage the planning & Global Digital Strategy, ensuring alignment and strategic development of integrated digital initiatives through Digital HUB and a Digital Taskforce to meet business objectives, making the most of advanced technologies to reflect the greatest impact in P&L.

    • Chief Digital Transformation Officer (CDxO)
      Oct 2019 - Mar 2021 · 1 yr 6 mos

      Developping a digital strategy and undertaking the necessary actions to move forward in a digital transformation across the entire company that results in the generation of efficiencies and a direct impact on the P&L. The basic pillars of this strategy: + DIGITAL CULTURE In close collaboration with HR, designing and launching an intensive training program in Digital Tools, New Methodologies (Conceptualization, Design Thinking & Agility) and Advanced Technologies. Orienting ourselves to become a data-driven company as a fundamental premise of change, evolution of the data value chain and the use of Business Analytics techniques to make intelligent decisions (for instance, through Machine Learning algorithms) Promoting the use of digital tools for task automation, effective remote work and collaboration in agile work groups. Establishing mechanisms to break down knowledge silos and promote cooperation between business areas through digital technologies and agile teamwork. Detecting internal talent, mentoring and empowering business Product Owners and their teams to ensure technology transfer to different business areas. Proposing challenges and collaborating in the best way to solve them. + DIGITAL INNOVATION ENSURING TECHNOLOGY TRANSFER Promoting a Digital HUB as a catalyst to take advantage of synergies between advanced digital technologies and our business areas, generating new efficiencies. + OPEN INNOVATION AS A FAST TRACK Driving collaboration with a startup ecosystem to accelerate the adoption of digital technologies.

  • Minsait (1 yr 3 mos)
    • Digital Emerging Technologies | Business Development Manager | Blockchain, Chatbots, VR/AR/MR
      Apr 2019 - Oct 2019 · 7 mos

      Minsait - An Indra Company • Digital Emerging Technologies Head of business development through Blockchain | Conversational Interfaces | Immersive Experiences (Virtual Reality, Augmented Reality, Mixed Reality) and Technology Value driver for advanced technologies synergies strategy (Big Data, IA, visual computing, Robotics/RPA, IoT, 5G, Smart cities, Quantum, Cloud, Digital Twins, BIM and so many others) Leading business development strategies through Innovation and Digital Transformation. Brand projection, market expansion. Identifying partners, customers and stakeholders in order to create long term value and opportunities for growth, providing excellent service. Strategy, Cross-intra company culture change management lead. Agile methodologies evangelist, tech value driver for vertical markets and tribus (our Advanced Technology areas)

    • Digital Emerging Technologies | Business Development Manager | Blockchain
      Aug 2018 - Apr 2019 · 9 mos

      Minsait - An Indra Company • Blockchain | Conversational Interfaces | Immersive Experiences | Digital Emerging Technologies Leading business development strategies through Innovation and Digital Transformation. Brand projection, market expansion. Identifying partners, customers and stakeholders in order to create long term value and opportunities for growth, providing excellent service. In Minsait, an Indra company, we put the best talent from the Digital Emerging Technologies hub to your service in order to boost your use case relying on blockchain & DLT technology, Conversational Interfaces, Immersive Experiences and Digital Twins, no matter your industry. Probably the most advanced Blockchain Expert Centre & Innovation hub in Spain. We work with real projects, monetizing ideas and achieving competitive advantages for our clients right from the start through agile methodologies.

  • Blockchain | Digital Transformation & Innovation at Out of my comfort zone
    Mar 2018 - Jul 2018 · 5 mos

    I made the decision of getting out of my comfort zone to explore some startup projects (mainly blockchain and artificial intelligence), attend a master in business english and keep teaching myself in emerging technologies to be able to manage whichever digital transformation I could face in the future. Meanwhile I also have lectured at a technology school as innovation & blockchain speaker and I have attended a digital transformation blockchain group in the Spanish Institution of Civil Engineers as an independent Blockchain consultant. Startup | Product Owner | Technology Manager | Emerging technologies implementation consultant. Proficient in Big Data / Business Analytics, IoT, Artificial Intelligence, Deep Learning, Advanced Machine Learning, Cognitive services, Automation (RPA), Blockchain, Cloud computing, drones and BIM solutions.

  • co-founder | CEO | Blockchain | AI at eSportsCognitive
    Nov 2017 - Jul 2018 · 9 mos

    eSports Cognitive is a disruptive startup with an innovative project of a technological platform to monetize the transaction of professional information on bets in the eSports or electronic sports industry through the use of Artificial Intelligence and Blockchain technologies.

  • OHL INDUSTRIAL Energy | Mining | O&M (7 yrs 9 mos)
    • Head of Digital Transformation Task Force
      Apr 2017 - Mar 2018 · 1 yr

      Our Digital Transformation Task Force has overall responsibility for the delivery and implementation of multiple technology solutions across a number of large programmes and agile teams, Big Data & Business Intelligence, Internet of Things, Predictive Analytics, Artificial Intelligence, Digital Twins, Advanced Machine Learning, Cognitive services, Blockchain, Cloud computing, BIM Analytics, Intelligence Sensors, Image Recognition, Automation, to name a few.

    • Lead Engineer
      Jul 2010 - Apr 2017 · 6 yrs 10 mos

      International Energy / Mining & Cement / Oil&Gas EPC projects | Mexico, Peru, Chile, Egypt, Oman, Abu Dabi, Dubai, EEUU | Project Management & Innovation through BIM & Technology