Paris, Île-de-France, France
Over the last 5+ years, I’ve worn many hats as a copywriter, an SEO writer, and a content manager. I’ve helped dozens of clients in more than 10 industries finding their own voice and maximizing their conversion rates across all platforms. As a writer, I’m passionate about connecting different people, ideas, and topics together. I’m not afraid to come up with big, thought-provoking ideas. Nothing makes me happier than telling a compelling and engaging story that covers different angles and perspectives and connects the dots. - - - When I'm not writing or optimizing content, you'll likely find me practicing yoga 🧘♀️, meditating, hiking in nature 🌲, or exploring holistic natural medicines 🌿. I love to travel and immerse myself in new cultures. Here are the countries I've explored so far: 🇨🇦 Canada (Québec) 🇺🇸 USA 🇧🇷 Brazil 🇲🇦 Morocco 🇪🇸 Spain 🇲🇨 Monaco 🇮🇹 Italy 🇬🇧 United Kingdom 🇩🇪 Germany 🇧🇪 Belgium 🇳🇱 Netherlands 🇮🇳 India 🇹🇭 Thailand 🇻🇳 Vietnam 🇨🇭 Switzerland 🇰🇷 South Korea 🇵🇹 Portugal Each destination has been an adventure, offering new perspectives and unforgettable stories. Feel free to add me or send me an e-mail directly ([email protected]).
✅ Tasks: • Writing use cases for the Pinterest Success Stories For Marketers section, showcasing brands such as BUT, Siemens, Pretty Wire, Freedent, Toyota, Napolitain, and more. • Crafting the monthly business newsletter, designed for advertisers and partners, to share insights, trends, and best marketing practices on Pinterest. 🏔️ Achievements: • Developing strategic case studies highlighting Pinterest’s impact on brand performance. • Contributing to the creation of engaging and insightful content, strengthening advertiser relationships, and optimizing their Pinterest strategies.
✅ Tasks: • Définir et piloter la stratégie de contenu pour renforcer la notoriété de la marque et générer des leads qualifiés. • Créer et diffuser des contenus multicanaux (site web, blog, réseaux sociaux, newsletters, études de cas). • Gérer le calendrier éditorial et coordonner les équipes internes pour assurer une communication cohérente. • Superviser les prestataires externes pour garantir la qualité des contenus livrés (rédacteurs, graphistes). • Analyser les performances des contenus à l'aide d'outils analytiques pour ajuster la stratégie de manière data-driven. • Collaborer étroitement avec les équipes produit et commerciales pour aligner les messages marketing aux besoins clients. 🏔️ Achievements: • 60% of inbound leads generated through organic content. • Achieved an average 57% open rate on monthly product newsletters (subscriber list of 3,700 contacts). • Enhanced brand visibility across multiple channels.
✅ Tasks: • Developed engaging newsletters to boost brand awareness. • Utilized analytics tools for data-driven SEO strategy adjustments. • Produced and optimized blog articles to improve search rankings and reduce bounce rates. 🏔️ Achievements: • Achieved a 27% increase in organic traffic within 3 months through targeted content strategy and SEO optimization. • Improved conversion rates for optimized blog articles, directly contributing to an increase in qualified leads. • Successfully implemented a keyword strategy that placed 10 blog articles in the top 10 Google search results for highly competitive keywords.