Julien M.

Technical Product Manager – Expert SaaS / B2B 🇫🇷🇬🇧

Chambéry, Auvergne-Rhône-Alpes, France

About

Bonjour ! I'm a Product Manager with 15 years of experience. With a strong entrepreneurial mindset, I'm particularly comfortable driving projects from 0 to 1. I've designed and delivered applications for many large corporate clients (Quiksilver, Michelin, Orange, SFR, Darty, LG, Timberland, …) and luxury brands (Dior, L'Oréal, Tag Heuer, Givenchy, Kérastase, …). Former Operations Director at Leadformance, a startup acquired by Solocal Group in 2014. 🇫🇷 French: Native 🇬🇧 English: Full professional proficiency Key strengths: 👨‍🚀 ENTREPRENEURIAL MINDSET Former Operations Director (COO) of a startup acquired in 2014. Running a software development studio since 2017 with my co-founder Bastien. Still enjoying the experience and ownership of developing digital products from scratch. 🧙‍♂️ STRONG TECHNICAL PROFICIENCY Started career as a developer. Continuing to develop for internal projects and R&D (front, back, APIs, CI, data) as well as for personal projects (homelab, embedded systems). Hacker, doer and tinkerer at heart. 👨‍✈️ INTERNATIONAL EXPERIENCE Set up and managed a development center in Chennai, India for 1.5 years. Long-term collaboration with clients, partners and engineers worldwide. 👨‍🍳 AGILE MANAGEMENT Experienced in remote teams, agile iterations, incremental delivery, and fast-paced environments. Comfortable managing and engaging stakeholders, including high-profile customers such as Quiksilver, Michelin, Orange, SFR, Darty, LG, Timberland, Dior, L'Oréal, Tag Heuer, Givenchy, Kérastase, etc.

Experience

  • Product Manager / Co-Founder at Baguette Engineering
    Aug 2017 - Present · 8 yrs 11 mos

    Baguette Engineering is a product development studio that I co-founded with my business partner Bastien. We help tech companies meet the challenges of Product Management, helping them create high-performance products that meet customer needs. We have strong SaaS / B2B experience and are accustomed to international / remote settings. 👉 Latest missions: https://baguette.engineering 👉 10 recommendations : https://baguette.engineering/fr/recommendations/julien

  • Product Manager at Decathlon Digital
    Jul 2022 - Jul 2023 · 1 yr 1 mo

    Decathlon Digital is a global team of 2,500 professionals, managing and securing 170 million customer accounts across 70 countries. As a Product Manager within the BU Customer Growth, I oversaw the Consent Management Platform, used by hundreds of client applications (e-commerce, shopping app, Decathlon Coach, Decathlon Outdoor, Salesforce Marketing Cloud, etc.). Key achievements: ❇️ API takeover: - Took over and refactored the existing API and BFF to improve their maintainability and scalability. ❇️ Prioritization and roadmapping - Conducted a thorough audit of the existing platform to identify areas for development and prioritized features using the V2MOM method. - Defined the product roadmap, aligning it with BU priorities and stakeholders. ❇️ OKRs, KPIs, and dashboard - Established clear OKRs (Objectives and Key Results) for the platform. - Defined relevant KPIs (Key Performance Indicators) to measure success. - Implemented a follow-up dashboard to track progress and performance. ❇️ Agile implementation - Collaborated with the GPM (Group Product Manager) and EM (Engineering Manager) to establish agile rituals within the team. - Ensured that security and performance objectives aligned with the Business strategic priorities. ❇️ Collaboration and stakeholder management - Worked closely with legal teams to ensure compliance with GDPR regulations and respect for processing purposes. - Partnered with marketing teams to ensure proper handling of personal data and respect for its use. - Collaborated with application teams to standardize consent collection rules across all experiences, including in-store journeys. 👉 https://digital.decathlon.net

  • Product Manager / Product Owner at GTRsuite | Olyn group
    Jan 2021 - Apr 2022 · 1 yr 4 mos

    GTRSuite is a SaaS publisher that operates a range of applications for retailers, including lead generation, feedback collection, and store locator tools. Customers in France and in the US: Botanic, Ekosport, Millet, Hasbro, Médor et Compagnie, Rado, Leroy Merlin, etc. I led 3 Product Management missions for them: 1️⃣ Roadmap definition - Developed a structured roadmap for the startup - Implemented workshops, agile ceremonies and clear expectations - Assisted in transitioning to Linear, a dedicated delivery tool (Jira competitor) 👉 https://baguette.engineering/fr/missions/roadmap-consulting 2️⃣ Product locator module - Pilot customer: Coaster Furniture, #1 furniture distributor in the US - Key benefit: Enables in-stock product presentation on store locator pages, connecting Product Information Management (PIM) with retailers' data to generate high-value leads. 👉 https://baguette.engineering/fr/missions/product-locator 3️⃣ QR codes management module - Pilot customer: Groupe Rossignol - Key benefits: Enables Rossignol to integrate QR codes into ski designs, linking to landing pages and a lead-generation module. 👉 https://baguette.engineering/fr/missions/qr-code-management-module

  • Git and PM instructor at Campus Numérique in the Alps
    Dec 2019 - Apr 2022 · 2 yrs 5 mos

    Taught Git and digital project management skills to individuals transitioning into a development career. - Adaptation and creation of training materials. - On-site and remote teaching of about 4 classes of 10-20 students each year. - Tutoring and assessment of acquired knowledge. 👉 https://le-campus-numerique.fr

  • Leadformance (Solocal Group) (On-site)
    • Chief Operating Officer (COO)
      Jul 2009 - Aug 2015 · 6 yrs 2 mos

      I served as Chief Operating Officer (COO) of the startup Leadformance, from its founding in 2008 to its acquisition by Solocal Group in 2014 (5,000 people, €936 million annual turnover in 2014). ❇️ Starting from scratch in 2008, we achieved over the next 7 years: - 180 leading brands and retailers as clients: Dior, L'Oréal, Kérastase, Tag Heuer, Clarks, Minelli, Panasonic, LG, Orange, SFR, Virgin Mobile, Oxbow, Quiksilver, Timberland, Subaru, Ducati, Midas, Euromaster, Darty, Boulanger, etc. - 300,000 stores using our solution in 100+ countries. - 60 team members. ❇️ My main focus was on the Operations. I grew the team from 1 to 18 members, split across Project Managers, Front End developers and Customer Success reps. We were in charge of delivering our SaaS solution to our customers and making sure they got value from it. - Oversaw the entire customer lifecycle, from sales facilitation to delivery, onboarding, and customer success. - Collaborated closely with the Product team to shape the vision and strategy of the product, using our customer insights. - Set up processes and documentation for team members, as well as tools for external partners like Havas and other digital agencies (API, template generator, technical documentation). - Part of the Director's Committee, reporting on key metrics and helping to shape our sales offerings. Our product was a store locator / click&collect platform. It is now fully integrated into Solocal Group's offer: 👉 https://www.solocal.com/solutions-pour-reseaux/solution-store-locator.

    • Product Manager - India
      May 2008 - Jul 2009 · 1 yr 3 mos

      Set up a development centre in Chennai, India, with 20 designers and developers. This is where we developed the first SaaS applications of Leadformance, and where we found our product/market fit. - Hired local developers and designers. - Established processes and tools for shipping a first functional version of the product. - Set up delivery and customer success operations. - Gained invaluable insights into product usage, leading to improvements and development of major new features based on user feedback.