Greater Houston
Senior digital and performance marketing leader with 14+ years of experience building scalable demand generation and paid media programs across enterprise & SMB cybersecurity, SaaS, and B2B technology organizations. Proven success leading global performance marketing initiatives spanning paid search, paid social, ABM, SEO, programmatic, lifecycle marketing, and GTM strategy. Deep expertise partnering with executive leadership, analytics, product, sales, and web teams to improve pipeline generation, acquisition efficiency, and conversion performance. Experienced leading cross-functional teams, managing agency/vendor relationships, and developing data-driven optimization frameworks rooted in customer journey insights and revenue impact. Passionate about applying AI-enabled workflows, experimentation frameworks, and advanced measurement.