Jean-Philippe Poisson

Co-founder & Chief AI Officer @ HLBRT | Building an AI-native strategy firm | AI founder since 2018 | Co-founded & sold a top-10 French digital consultancy

France

About

I co-founded HLBRT with Frédéric Boutet, former BCG Managing Director & Partner and BCG X core member. HLBRT is an AI-native strategy firm built for high-stakes executive work. I spent 15 years building and leading consulting firms, then 8 years working hands-on with applied AI and language models in production-scale, outcome-based environments: 14 countries, millions of transactions, and AI sold through results rather than tools. That shaped my conviction: AI will not transform strategy work through better chat alone. It will transform it when it can meet the standards of top-tier consulting work: judgment, confidentiality, evidence, accountability, and board-grade output. HLBRT helps leadership teams tackle complex strategic questions with the speed of AI and the rigor expected from premium advisory work. Our focus is strategy consulting. Our edge is making AI usable where quality, trust, and accountability matter most.

Experience

  • Co-founder & CAIO | AgentOps, Product & Engineering at HLBRT
    Apr 2026 - Present · 3 mos

  • Member of the Board at Hub FranceIA
    Jun 2021 - Present · 5 yrs 1 mo

  • Co-founder at yzr
    Oct 2018 - Apr 2026 · 7 yrs 7 mos

    Pioneering language-model platform focused not just on generating e-commerce content, but on making it reliable at scale.

  • Adjunct Professor - Innovation at emlyon business school
    Jan 2018 - Mar 2022 · 4 yrs 3 mos

  • Adjunct Professor - IS/IT Core Course at ESSEC Business School
    Jan 2020 - Dec 2021 · 2 yrs