Greater Toronto Area, Canada
I didn’t learn multi-unit operations from a textbook. I built my career over a 21-year upward trajectory within one of the world's largest franchised brands, rising directly through the ranks from ground-level corporate training and regional marketing to leading national field operations. That journey across diverse global markets taught me a fundamental truth: when you are responsible for a massive multi-unit footprint, traditional manual playbooks eventually hit a hard ceiling. Managing complex supply chains, regional marketing rollouts, and multi-province compliance frameworks requires more than just standard oversight—it requires structural velocity. That is why my focus has evolved. I use AI, intelligent automation, and predictive workflows not as tech-industry trends, but as practical tools to drive enterprise efficiency, slash administrative overhead, and protect bottom-line margins. By combining two decades of hands-on operational grit with modern computational leverage, I focus on three core execution areas: Compressing Operational Friction: Turning manual, multi-region operational and compliance workflows into automated pipelines. Whether optimizing field team patterns or accelerating localized marketing rollouts, I focus on compressing project delivery timelines by removing systemic bottlenecks. Mitigating Network Variance: Layering data-driven insights and predictive forecasting over traditional infrastructure to stabilize national supply chain dependencies, optimize multi-unit inventory, and protect franchise profitability. Driving Operational Readiness & Compliance: Solving the single hardest part of any digital transformation: human adoption at scale. True enterprise efficiency requires bridging the gap between corporate technical architecture and ground-level execution, ensuring field teams and independent partners seamlessly adopt modern tools. I partner with executive leadership, cross-functional corporate teams, and franchise networks to eliminate organizational waste, turn operational friction into margin, and future-proof enterprise architecture.
National Operational Orchestration: Direct operational strategy across the national multi-unit footprint, introducing data-driven tools and modern workflows that stabilize daily store performance and protect franchise profitability. Regional Governance & Workflow Optimization: Spearheaded the modernization of multi-region operational and localized marketing compliance frameworks, streamlining complex regional mandates—such as Quebec localization and signage deployments—to accelerate time-to-market and reduce systemic friction. Technology Adoption & Implementation: Lead the rollout of new automated platforms and operational playbooks across the country, ensuring corporate technical updates are easily understood and successfully executed by independent franchise partners and field teams. Strategic Alignment & Field Execution: Bridge the gap between high-level corporate strategy and front-line operations, collaborating with supply chain, marketing, and executive teams to ensure national initiatives are successfully executed across the network while keeping operations lean and scalable.
Multi-Unit Field Operations Management: Managed operational performance and brand consistency across the multi-unit footprint, establishing the core execution standards that protect store-level profitability and network stability. Field Leadership & Franchise Partnership: Led regional coaches and operations teams to execute brand initiatives on the ground, working directly with independent franchise partners to resolve operational challenges and improve field metrics. Cross-Functional Implementation: Coordinated closely with corporate departments—including supply chain and regional marketing—to translate high-level business strategies into practical, repeatable field playbooks for the network.