Monterrey, Nuevo León, Mexico
Public Accountant and Master in Taxation with over 20 years of experience leading auditing, accounting, tax and financial reporting for top-tier corporations. Throughout my career, I’ve developed a sharp analytical mindset, the ability to solve complex challenges, and a leadership style focused on building high-performing teams that deliver measurable results. At Arca Continental, one of the world’s largest bottlers, I’ve spent the last few years designing and executing fiscal and financial strategies, optimizing tax and accounting processes, and ensuring full regulatory compliance. My work consistently drives business efficiency and fosters a culture of continuous improvement. In my current role, I lead the technological transformation of the tax function, applying artificial intelligence and automation to streamline processes, anticipate risks, and ensure proactive and efficient compliance with the SAT (Mexican Tax Authority). I’m passionate about turning tax into a strategic advantage — combining deep technical knowledge with innovation to elevate the role of finance in decision-making.
CEO of Bloggers.com.mx a Hispanic Blog Network. Webmaster at Fiscalito.com a Tax, Accounting and Legal blog.
Founding partner and former President of ANAFINET, an association that was born from the concern to spread the tax culture towards the union of public accountants and lawyers dedicated to tax studies.