Joris van den Berg

Sr Director Global Media Effectiveness & Operations

Amsterdam, North Holland, Netherlands

About

Global Media & Procurement leader with 20+ years in Media & Marketing optimization. Building high performance teams delivering breakthrough Marketing & Media efficiency and effectiveness initiatives at scale. Strong track record in digital and operating model transformations for global organizations in FMCG, Beauty, Automotive and Finance. - A&CP Excellence & Marketing Mix Modeling - Data driven Consumer Engagement investment management - Global Media strategy & Agency management - Procurement, Commercial excellence, sourcing strategies & value creation - Strong connector & collaborator with a wide global network - People developer and mentor

Experience

  • Coty (6 yrs 8 mos)
    • Senior Director Global Media Effectiveness & Operations
      Aug 2024 - Present · 1 yr 11 mos

    • Mentor Program high potentials
      Jan 2022 - Present · 4 yrs 6 mos

      Supporting high potential young female associates to unlock their potential. Providing support on navigating their role and career progress, helping them to achieve personal and professional growth.

    • Senior Director Procurement Global Media, Content & CMI
      Dec 2023 - Aug 2024 · 9 mos

  • NIO User advisory board at NIO Nederland
    Aug 2022 - Dec 2023 · 1 yr 5 mos

  • JACOBS DOUWE EGBERTS (2 yrs 8 mos)
    • Global Lead Media, Ad-tech & eCommerce Procurement
      Dec 2017 - Nov 2019 · 2 yrs

    • Global Procurement Manager Media
      Apr 2017 - Dec 2017 · 9 mos

  • Accenture (11 yrs)
    • Media management practice lead BeNeLux + Global Account lead
      Sep 2013 - Mar 2017 · 3 yrs 7 mos

    • Consultant, Accenture Media Management
      Jan 2010 - Aug 2013 · 3 yrs 8 mos

    • Analyst
      Sep 2007 - Dec 2009 · 2 yrs 4 mos

  • Media Assistant at Media Audits
    Apr 2005 - Apr 2006 · 1 yr 1 mo

    Auditing advertising campaigns.