Joris Van Hoecke

CEO I Standing Concept I Projectatelier

Antwerp, Flemish Region, Belgium

About

Experience

  • CEO at Projectatelier bv
    Mar 2026 - Present · 4 mos

  • CEO at Standing Concept, Stands, Interiors and Events
    Jan 2026 - Present · 6 mos

  • CMO at Oh'Green
    Dec 2023 - Jan 2026 · 2 yrs 2 mos

  • D2C project director at SERAX
    Jul 2022 - Nov 2023 · 1 yr 5 mos

    • Led the successful development of the D2C e-com business for Serax & Valerie Objects, aligning shareholders and stakeholders on strategy, business plan and execution. • Aligned shareholders and stakeholders on strategy, business plan, timeline and execution. • Built clear milestones and KPI's to track progress and ensure business growth. • Achieved significant revenue growth and market expansion for both brands.

  • Digital transformation project at SipWell®
    Sep 2021 - Jul 2022 · 11 mos

    • Transformed the offline sales- and customer onboarding process to a digital experience. • Digitisation and optimisation of the CRM and customer service experience.