Greater Munich Metropolitan Area
Sales leader with 13+ years scaling B2B SaaS revenue organizations across EMEA, APAC and NAM. I build high-performing teams, define GTM strategy, and consistently deliver growth in complex and competitive markets. My experience spans Product Sustainability & LCA software, risk & supply-chain platforms, and MarTech/PLG environments. I have led organizations of 25+ sales professionals, built teams from scratch, restructured others post-acquisition, and guided multiple companies through expansion, integration and exit events. I operate with a consultative, value-led sales methodology and a strong foundation in sales operations, Salesforce CRM, and performance management. I work daily in German, English and Spanish, and thrive in international, cross-cultural leadership settings. I’m also the author of SaaScalation and a mentor/advisor to SaaS companies seeking scalable revenue engines, repeatable sales motions, and market expansion. Focus areas: B2B SaaS Sales Leadership · GTM Strategy · Revenue Scale-Up · Sustainability / LCA Solutions · Sales Hiring & Coaching · Enterprise Negotiation · Pipeline Architecture · Key Account Expansion
• Represent Sphera as VP Sales for Product Sustainability/LCA products on a global scale. • Exceed annual sales targets while developing and executing strategic plans to expand the customer base. • Hire and train new account executives, fostering a team environment with minimal turnover. • Build and maintain strong relationships with key customers, focusing on their business needs and objectives.
• Represented Sphera as Sr. Director Sales for Product Sustainability/LCA in EMEA and APAC regions. • Exceeded annual sales targets while reporting directly to the global Sales VP. • Hired and trained new account executives, achieving remarkable team retention. • Developed strategic plans to expand the customer base and foster long-lasting relationships.
• Represented Sphera as Director Sales for Product Sustainability/LCA across the EMEA region. • Exceeded annual sales targets while reporting directly to the VP EMEA/APAC. • Successfully hired and trained new account executives, achieving minimal turnover. • Developed and executed strategic plans to expand the customer base and enhance key-customer relationships.
• Assisted Wilgot in establishing their go-to-market strategy, enhancing their market entry approach. • Supported the implementation of a Customer Relationship Management (CRM) system to streamline operations. • Acted as a mentor within the Innovexus program, providing valuable insights and guidance to emerging professionals.
• Assisted Gen Revenue in establishing their go-to-market strategy, enhancing their market entry approach. • Supported the implementation of a Customer Relationship Management (CRM) system to streamline operations. • Acted as a mentor providing valuable insights and guidance to emerging professionals.
• Spearheaded sales initiatives as Head of Sales for Open as App GmbH, focusing on the European and USA markets. • Successfully developed and executed strategic plans to achieve sales targets and expand the customer base. • Led recruitment and training of new account executives and sales development representatives to build a high-performing team. • Exit to Cloud Value
• Represented Ryte as the global Head of Sales, driving strategic initiatives to exceed annual sales targets. • Hired and trained a high-performing team of account executives and sales development representatives. • Developed strong relationships with key customers, aligning solutions with their business needs and objectives. • Exit to Semrush