Bogotá D.C. Metropolitan Area
Director of Artificial Intelligence (AI), data science, analytics, and technology teams, developing projects in USA, Europe, and South America. Experience managing teams in America, Europe, and India; and more than 10 years of experience in consulting, technology, telecommunications, insurance, air transportation and retail. Focus on personalization, sales, and marketing projects. Primary experience in inbound and outbound customer acquisition, cross-sell, up-sell, retention, personalized speech, segmentation, ideal customer profile, and identification of market potential; deploying scalable tools in production. I’m Master's in Analytics, specialist in Market Intelligence and Economist, which gives me the necessary tools to identify customer’s real needs and translate them into analytical solutions that generate return on investment. Bilingual English and Spanish.
Artificial Intelligence (AI) and Analytics team leader with focus on personalization, sales, and marketing projects. Primary experience in inbound and outbound customer acquisition, cross-sell, up-sell, retention, personalized speech, segmentation, ideal customer profile, and identification of market potential; manage third and first-party data to enrich customer profile and generate leads and deploy scalable tools in production. Main Achievements: Created a successful product for outbound acquisition that has been implemented in several industry leaders in technology, media, and telecom, in USA. Designed and implemented industrialized AI models including propensity and adapted speech for multiple use cases in technology, animal healthcare and telecommunications, and virtual education, among others.
Artificial Intelligence (AI) and Analytics team leader with focus on personalization, sales, and marketing projects. Primary experience in inbound and outbound customer acquisition, cross-sell, up-sell, retention, personalized speech, segmentation, ideal customer profile, and identification of market potential; manage third and first-party data to enrich customer profile and generate leads and deploy scalable tools in production. Main Achievements: Created a successful product for outbound acquisition that has been implemented in several industry leaders in technology, media, and telecom, in USA. Designed and implemented industrialized AI models including propensity and adapted speech for multiple use cases in technology, animal healthcare and telecommunications, and virtual education, among others.
Leader of the analytics and artificial intelligence (AI) team across the company, in Colombia. Main Achievements: Developed multiple products and models for the main banks in Colombia, in order to promote Bancassurance, among these: service ecosystems as an additional benefit to insurance, which include recommendation systems using natural text processing (NLP), robot process automation (RPA ) and Web Scrapping; design and measurement of communication flows for customer acquisition, with AB testing; Implemented predictive purchase models, fraud propensity and advanced segmentation to identify potential markets; and deployed a support chatbot for customer service.
Global leader of artificial intelligence and advanced analytics, in a technology startup for recruitment and management of human resources. Main Achievements: Implemented Analytics Garage (experimentation team) and Factory (industrialization team), developed candidate filtering automation engines through callbots and chatbots, NLP models to identify candidates, predictive models to select the best personnel for each job, and dashboards to track conversion funnel indicators.