Germany
High-level design leader with deep experience across men’s, women’s, kids, and infant apparel within the advanced contemporary, outdoor, and sportswear lifestyle markets. Known for a thoughtful, end-to-end approach to building commercially strong collections — from initial concept through final execution — while balancing creative vision with sales insight, option planning, and strategic line edits. A resilient and adaptable innovator, I thrive in fast-paced, cross-functional environments and bring strength in managing multiple categories simultaneously. I am particularly passionate about identifying key brand drivers and elevating core product through purposeful design, performance-minded thinking, and a wearer-first mindset across all age groups. Throughout my career, I have successfully led overseas market research initiatives and partnered closely with global design, development, and production teams to drive operational efficiency and support revenue growth. I am a collaborative and people-focused leader who values mentorship and builds strong, lasting relationships across internal teams and external partners within the apparel and creative industries. Currently open to creative and product leadership opportunities in Germany.
Providing creative and strategic services across apparel and soft goods for private clientele. Scope includes brand identity development, target market definition, and end-to-end product strategy — from concept ideation through development and final product execution. Leverage strong expertise in trend forecasting, design direction, market analysis, and performance-driven innovation to help emerging and established brands build commercially relevant and consumer-focused product assortments.
Lead seasonal design direction for Mountain & Isles, an outdoor lifestyle brand blending performance, function, and modern utility. Oversee all aspects of the creative process—from concept development and color strategy to apparel design and print execution—ensuring cohesive brand storytelling each season. Manage and mentor a cross-functional design team, guide collaboration with merchandising, sales, and production, and maintain alignment with brand growth goals and market trends.
-Project Lead Designer and Creative Director; accounts include USWE and motorcycle brands KTM, Huqsvarna and Gas Gas -Together with my team, we create on-brand functional/sportswear collections for multiple high-level clients from the industry of motorsport, cycling and other outdoor and sportswear related disciplines. -I manage and guide teams of designers throughout the creative process of a collection and work alongside an integrated team of developers and brand strategists, to provide the best product and services to all our clients.