Netherlands
🌍 Growth-Focused General Manager | SaaS, Payments, ARR, Data Analytics | Servant Leadership 🌍 People-centric, commercially driven leader with 20+ years of international experience delivering strategic growth, leading transformation, and building high-performing teams across corporates and scale-ups in the Benelux, US, Canada, and the UK. Experienced in SaaS, financial services, payments & cards, professional services, business travel, expense management, and HR analytics. Passionate about developing talent and creating collaborative, accountable, and inclusive organizations where people and businesses grow. GTM via Principles - Progress - People - Performance.
• Lead a diverse sales organization of 40 FTE across multiple teams, driving revenue growth in HR SaaS. • Oversee new business label teams focused on mid and large markets, enhancing customer engagement. • Collaborate with the Brightmine NL Management Team and Global Functional Leadership Team to align strategies. • Foster partnerships and manage external agency relationships to expand market reach.
• Co-founded GoRemote, a startup specializing in remote work opportunities across the beautiful archipelagos of Cabo Verde, Canary Islands, Madeira, and the Azores. • Developed comprehensive wellbeing programs and volunteering initiatives to enhance the remote working experience. • Curated destination content and expert advice to empower corporate nomads in their overseas endeavors.
• Successfully launched the HRS SaaS Travel Platform in the Benelux region, focusing on enterprise clients. • Led the Amsterdam office as Statutory Director with full P&L responsibility. • Developed market entry strategies and local marketing initiatives to drive commercial growth. • Enhanced travel procurement and hotel sourcing solutions, optimizing cost savings for clients.
• Led the strategic and operational management of Ordina’s ‘Data Driven’ division with a team of 180 professionals. • Executed the annual business plan and multi-year strategic outlook, fostering growth and innovation. • Oversaw divisional P&L, managing budgeting, forecasting, and financial performance across the cluster.
• Managed various international roles at American Express across Financial Services, Payments & Cards, Business Travel, and Merchant Services. • Oversaw general management responsibilities including Acquisition/Sales, Client Management, and Digital Transformation. • Led initiatives in Data Monetization and Operations, enhancing Field Effectiveness and Business Intelligence. • Held OPEX and P&L responsibilities, driving strategic growth across multiple regions including the UK, US, Canada, and Benelux.