Gothenburg, Västra Götaland County, Sweden
My journey in advertising and visual content creation led me from Sweden to London, and a 1:1 degree from the University for the Creative Arts, where I honed my skills in crafting engaging narratives and campaigns. At Exp Haus, my role involved developing marketing content that brought artists' visions to life, utilising my passion for storytelling through compelling visuals. With a background in both creative writing and advertising campaigns, I thrive on the challenge of translating concepts into impactful digital communication. My creative journey through education and hands-on experience during my many years in the industry has equipped me to deliver innovative content that resonates with audiences and elevates brand identities.
• Created engaging visual content for EXP Haus and artists, enhancing brand presence. • Developed marketing strategies to increase online engagement and drive sales. • Collaborated with team members to produce high-quality videos for social media platforms.
• Managed content and copywriting for tourism and lifestyle clients at AM+A, including PR, Marketing and Media Relations. • Conducted brand research and development to enhance client branding strategies. • Provided graphic design and art direction services for external clients and internal projects.
• Led creative direction for a digital agency, specializing in visual storytelling and branding. • Conceptualized and executed innovative visuals and concepts for clients. • Elevated production quality and client satisfaction through compelling storytelling and branding strategies.
• Led the creation of campaign videos and visuals, establishing a brand tone of voice and visual concept for NA-KD.com. • Developed innovative social content strategies to engage target audiences and drive brand awareness. • Collaborated with cross-functional teams to ensure seamless execution of editorial campaigns and graphics.