John Edmonds

Motion & Experiential Designer

Nashville Metropolitan Area

About

I help companies craft captivating motion designs and dynamic digital experiences. With over a decade of experience in motion graphics, branding, and experiential design, I specialize in creating stunning visual identities, immersive animations, and interactive solutions. My expertise spans multiple industries, including entertainment, technology, advertising, and media. Here are a few highlights from my career: • Had my work showcased on streaming platforms such as Hulu to millions of viewers • Won an Emmy for on-air graphics during my time at a top 30 market ABC news station • Founded a successful freelance business • Published in Athletic Business Magazine for immersive design work at Ohio State University • Designed interactive and immersive experiences featured in high-profile locations across the country, including the Dallas Cowboys World Headquarters, Stanford University, Kansas City Chiefs Hall of Honor, and Duke University’s Cameron Indoor Arena • Managed a high-level motion design role at an enterprise corporation for over four years, leading projects from concept to completion • Developed motion design guidelines and scalable assets that were reused across multiple projects, ensuring visual consistency and efficiency

Experience

  • 3d Modeling & Animation Designer at Permobil
    Feb 2025 - Present · 1 yr 5 mos

  • Sole Proprietor / Consultant at Edmonds Design Co.
    Jun 2008 - Present · 18 yrs 1 mo

    • Created digital assets, from animations to user interfaces, showcasing proficiency in Photoshop and Illustrator alongside motion design tools • Utilize advanced tools such as Cinema 4D, After Effects, Illustrator, and Photoshop to produce high-quality graphic and motion designs • Manage projects end-to-end, ensuring client satisfaction and timely delivery within fast-paced, flexible work conditions • Successfully acquire and maintain relationships with diverse clients, consistently expanding the client base through effective networking and quality service delivery

  • iHeartMedia (Remote)
    • Senior Motion Designer
      Mar 2022 - Feb 2025 · 3 yrs

      • Develop high-impact ,otion graphics that elevate brand visibility across digital and broadcast platforms, contributing a 25% growth in viewer engagement • Lead end-to-end motion design projects, from conceptualization through final delivery, ensuring creative consistency and adherence to brand standards •Pioneer the integration of emerging motion design trends and technologies, optimizing creative output and streamlining workflows •Collaborate closely with cross-functional teams, including marketing, content, and product, to deliver dynamic visuals that align with strategic business goals •Manage and mentor a team of junior designers, fostering skill development and maintaining high-quality design standards in a fast-paced environement

    • Animator | Motion Designer
      Aug 2020 - Mar 2022 · 1 yr 8 mos

      • Drove audience engagement by amplifying video content with motion graphics within department pipelines using Cinema 4D, After Effects, and Photoshop • Realized creative direction and helped lead projects through from concept to completion • Presented and communicated innovative design concepts and ideas to cross-functional team and Design Director, driving visual development and achieving alignment on project direction • Champion the creation of templates and maintain asset libraries for use across multiple projects to increase efficiency in quick delivery scenarios • Embrace and adhere to all brand guidelines and directives in all executions • Provide quality control of all design material to ensure outstanding service to all clients

  • Advent (Nashville, Tennessee, United States)
    • Senior Designer
      Mar 2016 - Mar 2020 · 4 yrs 1 mo

      • Led project teams in collaboration with Design Director to art direct and achieve unified vision using Cinema 4D, After Effects, Photoshop, Illustrator, and XD • Leveraged user research methods to discover and develop key insights, storylines, and use cases that delivered impactful experiences for clients • Showcased innovative designs to both internal teams and external clients, effectively communicating design intent, managing client expectations, and validating conceptual direction; led to a 25% increase in client engagement and a 12% improvement in conversion rates • Collaborated with key stakeholders, project architects, project engineers and project managers onsite and remotely to problem-solve and select construction methods that achieved budgetary goals

    • Motion/Graphic Designer
      Oct 2012 - Mar 2016 · 3 yrs 6 mos

      • Implemented motion design skillset to develop designs for clients including UX/UI, user research, 3-dimensional displays, and environmental graphics • Increased company sales by adding wow factor to designs through use of motion graphics which redefined the presentation process • Led teams of 4-8 designers and interns to design experiential spaces and facilities through creative strategy and art direction • Collaborated with teams on projects with budgets up to $4,000,000 which achieved a comprehensive look; received design direction and executed tasks autonomously to reach desired vision and present concepts to client

  • Motion Graphics Designer/Animator at Nexstar Media Group, Inc.
    Dec 2008 - Oct 2012 · 3 yrs 11 mos

    • Created and developed graphics packages and animations for broadcasts, special programs, digital platforms, and promotional spots • Seamlessly cooperated with producers, writers, reporters, and directors to facilitate news stories with compelling graphics • Provided highest quality media while adhering to strict deadlines