Greater Stockholm Metropolitan Area
I'm an entrepreneur in spirit who became involved within search engine optimization and website management. I have had the good fortune of working with some of the greatest minds in the field. Interested in keeping at the forefront of online marketing methods. The journey continues. Specialties: Search Engine Optimization
Setting the strategic direction to maximise growth based on insights. Leading our growing internal and external teams in delivering SEO to the greatest fashion brand.
-Raised the profile of SEO internally. -Scaled the channel with a scope of work that reflects the opportunity. -Showcased the impact of working with SEO. -Budget responsible for area Globally -Secure that SEO is an integral part of the online business strategy.
- Evangelize SEO and grow the channel globally. - Developing SEO strategy and producing digital guidelines that are communicated to the markets consisting of 44 national web teams. - Carrying out search and digital projects that involve different IKEA markets to demonstrate the impact that working actively within this area can have on traffic and revenue. - Site Migrations, planning and setting rules for the migration of the current IKEA platform to the new IKEA website. - Working with global communications, PR, ecommerce, product development and digital teams to ensure the development of the IKEA web presence.
Web Guide Partner provides hands on implementation of search engine positioning and maximizing lead generation. - Managing a link production team. - Conducting competitor and market analysis. - Developing and implementing SEO strategy. - Removing low quality or redundant links. - Onsite content and internal link optimization. - Staying up to date with industry trends and algorithm changes.
- Overseeing the production of an emerging office which I have helped grow to over 100 people. - Teaching SEO and link building skills. - Providing quality assurance for link production relating to four different online segments and their SEO requirements. - Establishing correct modes of working and incorporating our company core values in an offshore office.
- Promoting websites via online marketing for the largest online poker affiliate www.pokerlistings.com and our casino affiliates. - Sourcing and maintaining long-term partnerships with relevant websites. - Keyword research - Conducting competitor backlink analysis - Managing production of high quality content, infographics and blog posts to be submitted to link partners. - Looking for new opportunities to generate links via link-baiting and social media. - Attaining relevant high quality links.
Sold VIP hospitality packages to major sporting events around the globe to an expansive client base that includes the CEO’s and Managing Directors of the worlds fortune 1000 companies.