Brooklyn, New York, United States
Leading the analytics team focused on improving the financial performance of Attentive and our clients by interpreting data on customer marketing efforts and consumer behavior. Leveraging these insights to maintain accurate revenue forecasts, enhance internal operations, and deliver tailored ROI strategies to our customers. Develop scalable self-service tools and dashboards, manage strategic QBR support, and monitor customer health to maximize client success and mitigate churn risks. Projects include attribution & incrementality, subscriber segmentation, user acquisition and monetization, experimentation, and lifecycle analytics.
Attentive® is the most comprehensive text message marketing solution, driving 20.5% of total online revenue for businesses by creating thoughtful SMS experiences. Using real-time behavioral data, Attentive automatically sends engaging text messages to each subscriber at every step of the customer lifecycle. Over 4,500 leading businesses like CB2, Pura Vida, Urban Outfitters, Rebecca Minkoff, Steve Madden, and more rely on Attentive and see strong performance, like 30%+ click-through rates and 25x+ ROI. In March 2021, Attentive announced a Series E investment and is backed by Coatue, Bain Capital Ventures, Sequoia, IVP, and other leading venture firms.