Johannes Scholl

Brand & Market Communication @ LANXESS || Bridging Communication and Business - Turning Strategy into Story

Bergisch Gladbach, North Rhine-Westphalia, Germany

About

🎯 Strategic Marketing & Communications I’m a strategic marketing and communications professional with a strong background in B2B and B2C brand storytelling, trade fair planning, and digital media. Currently, I work as a Marketing Communications Manager at LANXESS, where I oversee international trade show appearances and develop multi-channel campaigns for complex chemical solutions. 🏒 From Sports to Science Prior to that, I led the media and communications team for Kölner Haie, one of Germany’s top tier professional ice hockey organizations. There, I focused on marketing campaigns, public relations, and digital storytelling—translating emotional sports content into impactful fan engagement and media coverage. 🧠 Skills That Drive Results My expertise lies in crafting consistent narratives across traditional and digital platforms, managing cross-functional projects, and aligning marketing strategies with business goals. I’m passionate about creating communication that not only informs but resonates—and I bring that mindset into every campaign I lead. 🤝 Let’s Connect Let’s connect if you’re into marketing strategy, storytelling, or simply want to exchange thoughts on communication in both the corporate and creative worlds.

Experience

  • Manager Marketingkommunikation at LANXESS
    Nov 2022 - Present · 3 yrs 8 mos

  • Kölner Haie (Full-time · 4 yrs 4 mos)
    • Leiter Medien & Kommunikation
      Sep 2021 - Oct 2022 · 1 yr 2 mos

    • Medien & Kommunikation
      Jul 2018 - Oct 2021 · 3 yrs 4 mos

  • Data Analyse Service Supplier at EA SPORTS
    Sep 2017 - Oct 2018 · 1 yr 2 mos

  • Redakteur at WDR
    Apr 2018 - May 2018 · 2 mos

    Hospitanz in der Sport-Redaktion von WDR 2.

  • Redakteur at Eishockey NEWS
    Apr 2017 - May 2018 · 1 yr 2 mos