Johannes Grasser

Head of Finance @ August Digital

Denver Metropolitan Area

About

I'm passionate about building 0 to 1: - I built the Finance function at Magic Eden (a leading NFT marketplace) as one of the first employees. - I was the first non-engineering hire at Truv (an open finance platform) where I owned Finance and Operations. - I launched Uber in Frankfurt (Germany), and - while at Uber - worked on four different continents (Europe, Africa, Australia & North America) with a variety of responsibilities and leadership experiences. I have over 10 years of experience in finance, operations, and strategy, spanning multiple industries, geographies, and stages of growth and an MBA from IESE in Barcelona.

Experience

  • Head of Finance at August Digital
    Jul 2025 - Present · 1 yr

  • Head of Finance at Magic Eden
    2022 - 2024 · 2 yrs

    First Finance hire at Magic Eden. • Created Finance function from scratch: Implemented systems, processes, reporting, and controls to build a reliable and effective Finance function. • Hired and led team to bring accounting in house. • Closed 2 VC funding rounds in short succession (Series A and Series B). • Managed cap table and investor reporting. • Managed treasury in fiat and crypto safely through FTX and SVB crises while providing stable returns. • Partnered closely with other corporate functions (particularly Legal and People) on cross-functional initiatives. • Worked closely with outside tax advisors to ensure accurate returns. • Led budgeting process, collaborating closely with business teams and founders.

  • Head of Finance & Operations at Truv
    2020 - 2022 · 2 yrs

    One of the first employees at Truv leading Finance and Operations as well as general corporate functions reporting directly to the CEO. Responsibilities included: • Financial Reporting to founders and investors • Managing close of Series A funding round • Revenue Operations • Setting up AR and AP processes • Managing Customer Support and Data Operations teams • Managing outsourced Accounting team • Procurement process and negotiations • Payroll and equity administration

  • Uber (Full-time · 5 yrs 1 mo)
    • Global Strategy & Planning Community Operations
      2018 - 2019 · 1 yr

      • Led implementation of global performance management system for 8k+ employees, the org’s highest priority project for H1 2018 • Managed cross-functional and global alignment process and roll-out to all regions: EMEA, APAC, LATAM, US&C • Owned financial model and structuring of equity/cash award for 10k+ frontline employees globally ahead of IPO • Led 2020 Financial Planning project for CommOps globally with a budget of >$1B • Drafted charter, strategy, new team structure, and engagement model for Global Support Content Team

    • Head of Greenlight Western Australia (Supply Onboarding & Support)
      2016 - 2018 · 2 yrs

      Greenlight provides in-person support for drivers and is a major conversion channel for new drivers. • Built Greenlight organization in Australia and New Zealand; set up org design, strategy, capabilities, and integrated with Community Operations to provide first-class support to fast-growing base of drivers on Uber and Uber Eats • Managed Greenlight analytics for all of Australia and New Zealand, including weekly reporting and dashboard creation • Led Greenlight operations in Perth, including owning operational performance and financial metrics • Managed and trained team of 4 employees (all got promoted in 1-2 years) and 25 contractors (many converted to full time) • Oversaw initiatives to improve training / onboarding and knowledge sharing of customer support experts, improve service quality, increase financial transparency & performance, and reduce friction in the driver onboarding process

    • Operations & Logistics (Secondment / Nomad Program)
      2015 - 2016 · 1 yr

      The Nomad program places experienced, high-performing team members in fast-growing markets to help solve their toughest problems. • Optimized Partner Support Center operations. In three months, increased driver conversion, reduced average wait times from >20min to ~3min at lower costs, onboarded >400 new drivers to double weekly trips • Trained and mentored two new Operations Managers; and managed team of 7 contractors

  • Summer Associate - Private Equity at Advent International
    2013 - 2013 · Less than a year

    Advent International is one of the largest and most experienced global private equity investors with ~$40bn assets under management. • Evaluated new investments and add-on acquisitions for portfolio companies including modeling and due diligence • Organized and coordinated sale of Oxea (world leader in oxo chemicals with revenues of ~$2bn) to Oman Oil Company