Joginder Poswal

Founder & CEO, Decipher Consultancy | Building SaaS for Indian Professionals | Compliance Tech | Legal Tech | Real Estate Tech | 18 Yrs IT

Gurugram, Haryana, India

About

After 18 years in IT operations, I’ve learned one thing: Most software used in India is built for America and sold to India. I took the opposite bet. At Decipher Consultancy, we build SaaS products around Indian laws, Indian payments and Indian languages: → dcomply.in: DPDP Act 2023 and all-in-one compliance. 80+ modules. Consent, DSR, breach workflows, and privacy policies in 22 Indian languages. → vakeelsaathi.com: India's Legal Operating System. AI research grounded in 50,000+ Indian judgments with verified citations. Built on BNS/BNSS/BSA, not retrofitted from IPC. → realzent.in: Brokerage OS for Indian real estate. OTP-verified site visits, WhatsApp CRM, GST invoicing with auto-split CGST/SGST. Plus, a partner program for CAs, CSs, and consultants: 20% in year one, 10% lifetime recurring on select products. I write here about DPDP compliance, legal tech, proptech and what it takes to build for Bharat. Questions? WhatsApp +91-9911202099

Experience

  • Director at Hash Metrics Private Limited
    Feb 2022 - Present · 4 yrs 6 mos

  • Founder at Decipher Consultancy Services
    Aug 2007 - Present · 19 yrs

    Decipher Consultancy Services provides managed IT operations for D2C brands, SaaS startups, retail companies, and mid-size enterprises across India. We manage the IT infrastructure our clients depend on most: • E-commerce platform operations: end-to-end management of Shopify and WooCommerce stores • Server and cloud management: AWS, Linux VPS, and cPanel with 24/7 monitoring and incident response • Business portal and ERP operations: continuous management and optimization of custom portals, Zoho CRM, and ERP systems • SMS & OTP• SMS and OTP infrastructure: bulk SMS and transactional OTP systems for high-volume businesses. Our clients don't worry about downtime, server crashes, or platform failures. That's our job.

  • Senior Web Producer at afaqs!
    Apr 2008 - Dec 2014 · 6 yrs 9 mos

    - Led end-to-end planning, redesign, development, and management of major web platforms such as afaqs.com, themobileindian.com, thepodium.in, and paytm.com, focusing on continuous improvement of user experience, performance, and visual consistency. - Managed a cross-functional web production team of UI/UX designers, graphic designers, and front-end developers, ensuring timely project delivery across multiple digital properties. Oversaw recruitment, task allocation, quality control, and team performance. - Oversaw UX strategy, design direction, and product experience across all digital verticals, ensuring consistent implementation of user journeys, interface standards, and usability principles. - Established and maintained company-wide design and UI guidelines to ensure cohesive brand identity and consistent user experience across all digital products. - Directed creation and validation of UX artifacts such as wireframes, user flows, prototypes, functional specifications, and documentation, guiding the design team toward user-focused solutions. - Supervised web production and front-end development, including HTML, CSS, JavaScript integration, cross-browser compatibility, and quality assurance across platforms and devices. - Led project planning, technical coordination, and research to support website enhancements, feature launches, and performance improvements. - Collaborated with marketing, product, and development teams to launch digital initiatives, product features, and marketing campaigns from concept to execution. - Monitored and analyzed website analytics, user behavior, and performance metrics to drive data-driven improvements in engagement, usability, and conversion. - Coordinated and supervised implementation of web campaigns, product launches, and social media integrations, ensuring alignment with business objectives and delivery timelines.