United Kingdom
I believe great sales are built on understanding people and solving real problems, not just transactions. With over 12 years in SaaS and IT Solutions sales, I've helped scale revenue for start-ups and established technology companies by combining strategic outbound activity with a consultative, value-led approach. I thrive in fast moving, high-growth environments where I can shape the sales function, lead by example and turn partnerships into long-term success. Over my career, I've generated an average of 200k in Annual Recurring Revenue (ARR) per year, achieved an average of 90% quota attainment and built scalable outbound frameworks that teams continue to use today. I'm passionate about building process, mentoring sales talent and creating authentic, high performing teams that deliver measurable growth. Specialities: SaaS Sales | Business Development | Outbound Prospecting | Full Cycle Sales | Pipeline Management | Leadership & Coaching | Consultative Selling | Salesforce | Apollo | Linkedin Sales Navigator
HubSpot is an agentic customer platform that brings together marketing, sales, service, operations and commerce, so teams can work from a single source of truth and build better customer relationships.
Skore is a process improvement SaaS start-up acquired by Netcall, a UK leader in automation and customer engagement. In this role, I lead full cycle SaaS sales, build outbound systems and mentor SDRs in a player-coach capacity. - Drive growth from start-up to recognised industry challenger, contributing to Skore's acquisition. - Generated on average 200k+ ARR annually per year with 90% quota attainment. - Secured an average 12 new logos per year across UK, EMEA, North America & Australia. - Built outbound frameworks using Apollo and Linkedin Sales Navigator. - Partnered with Marketing & Product to refine go-to-market strategy and enterprise messaging.
Salespipe provides outsourced pipeline development for SaaS and Technology companies. - Planned and executed multi-channel outbound campaigns across process improvement and IT sectors. - Built and qualified pipelines from outreach to handover. - Used Amplemarket and Linkedin Sales Navigator to identify and engage decision-makers. - Supported SaaS founders in refining outbound strategy and GTM alignment.
Partnered with small businesses on commercial projects building go-to-market plans, outbound campaigns and digital sales processes.
Sagittarius is a digital marketing and technology agency helping enterprise clients deliver data-driven growth. - Built outbound pipeline and negotiated multi-stakeholder proposals through full-cycle SaaS sales. - Managed campaigns and forecasting through HubSpot CRM. - Introduced new sales tools and outreach strategies to accelerate deal velocity.