Jodi Williams

Chief Brand & Customer Officer / Advisor

Auckland, Auckland, New Zealand

About

A highly accomplished marketer and leader with deep experience across 12 global markets. I've led teams of 50 plus, built the brand from the inside out, managed through significant business transformation, led product development and innovation, delivered revenue growth in new and existing markets through resilience, drive, outstanding strategic skills and innovative thinking. Managed large capital and operating and budgets through to minimal funds and applying a challenger brand mentality in large offshore markets

Experience

  • Chief Brand and Customer officer at Florenz
    Nov 2024 - Present · 1 yr 8 mos

  • Senior Consultant at ThoughtFull
    Aug 2023 - Nov 2024 · 1 yr 4 mos

    Working with the amazing and talented team at Thoughtfull Design across a variety of different business sectors.

  • Chief Marketing & Customer Officer at TAB NZ
    May 2022 - Jul 2023 · 1 yr 3 mos

  • Brand Marketing Consultant at JR Williams Consulting
    Sep 2020 - Mar 2022 · 1 yr 7 mos

    Worked with a number of clients across the entertainment, education and retail sector in addition to working with my main client Kiwibank

  • Marketing & Brand Advisor at Kiwibank
    Nov 2020 - Feb 2022 · 1 yr 4 mos

    In a consulting role led the development and launch of a new brand strategy & visual identity that launched to market in February 2022.