Germany
I help companies turn paid social into results that matter commercially: ✔ Pipeline for B2B brands ✔ Growth and engaged audiences for consumer brands My background includes 10+ years in media agencies and consulting, running Meta and LinkedIn campaigns across consumer and business brands, and in-house B2B marketing at ALSO Group, one of Europe's largest B2B technology providers. My experience means I'm equally at home building an ABM campaign for technical decision-makers as I am scaling creative-led Meta campaigns for a consumer audience. On the B2B side, recent work includes LinkedIn Ads strategy for industrial B2B, on the B2C side, I work hands-on with consumer brands on content, brand voice and paid growth. ✔ LinkedIn Campaign Manager: lead gen forms, website conversions, retargeting, ABM ✔ Meta Ads: full-funnel B2B and B2C, lead generation and growth ✔ Content & brand: voice development, newsletter production, creative direction ✔ Tracking & reporting: conversion setup, GA4, CRM integration I also founded Refuel, a classical music fitness brand - functional movement, cardio-kickboxing and deep-stretching choreographed to classical and instrumental music. It's my own live marketing lab: I'm building the brand identity, social presence and growth marketing from scratch, so I know first-hand what it's like to be the client whose budget is on the line. This perspective shapes how I treat every account I manage. Based in Berlin, working fully on UK hours. Available for contracts and retainers.
Freelance paid social consultant running LinkedIn Ads and Meta campaigns for B2B and consumer brands - strategy through to hands-on execution and reporting. Recent work: LinkedIn lead gen for industrial B2B, Meta lead generation for home improvement brands, and growth plus content production for wellness and creative brands including Reconnect. Full-funnel builds, conversion tracking (Insight Tag, Meta Pixel, GA4), and CPL/pipeline-focused reporting. Previous work has included increasing digital billings for a London media agency from £300k to over £4 million in three years, selling out events using Meta, and leading a Meta video campaign that was featured as a best practice case study. Remote from Berlin, UK hours. Available for day-rate contracts and retainers.
Refuel Classical Music Fitness is built around the heart rate zone where your body builds real, lasting strength. A joyful experience including functional movement, cardio-kickboxing and deep stretching - guided entirely by classical and crossover music. Refuel is offered in-person in Berlin and online across the globe. Also perfect as an opener or closer to company workshops, away days and retreats.
At Reconnect we support you in reconnecting to the best version of yourself, no matter what challenges you are facing and when, in order for you to experience joy and success not just in business, but in all areas of your life, without the risk of burnout.