Poland
A strategic-thinking professional with +8 years of experience in communications, marketing, employer branding and change management. Proven ability to design and implement effective change and communication strategies. Known for building stakeholder engagement, driving cultural transformation, and aligning communication to gain business goals. Successfully combine creativity with analytics, independence with project leadership skills and strong interpersonal skills. Efficient in action, well-organized, persistent and driven to achieve ambitious goals.
• Building and implementing image and EB strategy, including participation in international employer branding projects and DEI initiatives. • Internal communication and employer branding projects, with a focus on effectively communicating and managing organizational change. • Managed and executed corporate social responsibility (CSR) initiatives aligned with MDLZ's global sustainability strategy. • Organized and managed employee engagement programs, and volunteer activities to amplify social impact. Organization events and integration activities. • Developed communication materials (reports, presentations, website content) to highlight accomplishments and promote MDLZ's commitment to sustainability. • Collaborated with various departments (Marketing, HR, Communication) to integrate CSR / Communication / PR principles into business operations. • Cultivated relationships with internal and external stakeholders to promote initiatives and ensure alignment with company values. • Tracked and analyzed the impact of implemented programs, providing data-driven insights for program improvement and reporting. • Managed the budget, ensuring efficient allocation of resources and measurable impact. • Benefits & ZFŚS coordination.
• Spearheaded the creation and execution of employer branding strategies to align with company values and attract qualified candidates. • Drove employee engagement by implementing targeted communication plans, developing a comprehensive benefits program, and fostering a positive work environment. • Managed the implementation of out-of-home (OOH) marketing campaigns. • Collaborated with cross-functional teams to execute the rebranding strategy, contributing to the successful launch of the new website and the production of impactful promotional videos • Planned and executed team-building events and industry trade shows to enhance employee morale and promote brand awareness. • Developed and managed corporate social responsibility (CSR) initiatives, focusing on supporting local communities. • Developed and managed relationships with key external stakeholders, including media representatives, suppliers, and community partners, to support strategic communication objectives. • Negotiated contracts with vendors, ensuring cost-effective and high-quality services. • Managed the company's social media channels, creating engaging content and building a strong online community. • Collaborated with sales teams to develop and distribute effective point-of-sale (POS) materials.
• Realizing export and polish clients' orders in terms of packaging design for chocolate products (in charge of orders from clients from all over the world). • Verification and adjustment of the packaging and labels to the 1169 EU regulation as well as printing requirements. • Creating the concept, implementation of projects and strategies for new product lines. • Working on projects for chocolate products with graphic agencies. • Taking part in setting and realization of company's marketing strategy. • Taking part in creation of new brand products. • Print accepts at printing houses. • Organization of internal and external events. • Preparing marketing materials. • Organization of materials, counter, merchandsing for food trades.
• Analytical support of sales department (compilation of results, analysis) • Operational support of hypermarket department with cooperation with other departments in company (aggregation of information and exchange of information) • Operational support of cooperation with the customer Biedronka, Lidl, Aldi, Auchan, Tesco (preparation of promotion, including work with Spaceman program, presentations, analysis, product data sheets, setting up PPP) • Support in the preparation of the strategy of hypermarket department (presentations, Nielsen data analysis) • Work with programs: SAP, Spaceman, Nielsen Answers, DunnHumby, ABR Sesta, CRM, Workflow • Database management products Brand Bank (introduction of new products, make changes to the packshots and logistics data) • Organization of corporate events (volunteering, Team Building Events, internal conferences)
• Creating and coordination of logistics data in the LCP (Lead Country Portal) as Madcon Coordinator • Improving product management processes - savings related to changes in distribution logistics • Coordination of cooperation with suppliers (unifying quality of raw materials used to manufacture the products to streamline production processes) • Training of production workers in terms of changes in production process, using SAP and Microsoft Office • Establishment of BOMs (component parts of the product), logistics data, packaging design • Creation of one-pagers and educational materials for future employees