Toulouse, Occitanie, France
I am a South France–based illustrator and visual storyteller whose works explore nature, perception, and the quiet poetry of existence. My projects often follow introspective characters journeying through surreal yet tender worlds. Working across picture books, narrative drawings, and small interactive experiences, I weave rich imagery with emotional depth — creating spaces where silence speaks. My visual language merges the sensibility of natural observation with philosophical reflection, characterized by delicate textures and luminous tones. Through my work, I seek to reveal the invisible threads between nature and emotion, memory and imagination — inviting viewers to pause, breathe, and wander within my drawn worlds.
Ongoing Projects: Illustration Collaboration with researchers at the Muséum national d’Histoire naturelle (MNHN), Paris. 1. Illustration for Children's Books – visual storytelling and cover design for educational and poetic picture books. 2. Art Direction & Illustration for Games – including board games and narrative-driven 2D mystery quest games (including mapping, character design, and scene concept art).
https://www.instagram.com/waglen_paris/ Defined and developed the brand’s visual identity and creative direction, shaping a consistent and recognizable aesthetic across collections. Designed original scarf illustrations combining botanical and animal motifs, aligned with brand storytelling and seasonal concepts. Supervised product development, including illustration placement, material selection, and quality control for printed textiles. Created visual assets for digital marketing campaigns (Instagram, website, newsletters), enhancing audience engagement and brand visibility. Collaborated closely with the founder and production partners to ensure artistic coherence from sketch to final product.
Coordinating the design and implementation of the art gallery renovation, contracting with the project parties and monitoring their performance. Planning and development of gallery-related exhibitions, online and offline activities. As project coordinator to ensure the smooth implementation of projects. As a curator, planning and implementation of art exhibitions, including budget planning, domestic and international transportation, etc. Discovering and maintaining relationships with domestic and international artists and collaborators.
Responsible for digital marketing operations and community maintenance, managing social media. Instagram page “Pixieehome” has 159K followers. Planning marketing campaign, analysing data and assigning optimisation plans for the follow-up effects. Planning PR activities according to marketing strategies, such as joint projects with designers/artists/KOLs and writing related articles. I have partnered with nearly 1,000 KOLs during my tenure, forming long-term relationships with over 80% of them. More than 60% of KOLs are willing to promote us for free. Independently negotiate partnerships and promotions, and work with operations to maintain business relationships. To supervise the PR risk control of the partner's exposed graphics and video material, to maintain the brand image and the company's value orientation.
Curating, delivering, and reviewing art exhibitions. Expanding collaborations with other art platforms and institutions. Participating in the discovery and signing of young artists. Academically mentoring the work of young artists contracted by the company. Independent Curatorial Projects 2021.07.24 - 31 “Night Hop” George Hao Solo Exhibition White Field, 798 Art District, Chaoyang District, Beijing Art Projects 2021. 09 - late 2022/early 2023 Shenzhen Phase IV Public Art Project: Gangxia North Public Art Project