Jimmy Lim II Fernandez

Senior Consultant at Fusion Analytics

Toronto, Ontario, Canada

About

Experience

  • Senior Consultant at Fusion Analytics
    Jun 2021 - Present · 5 yrs 1 mo

  • Sales Intelligence Intern at Labatt Breweries of Canada
    2020 - 2020 · Less than a year

    • Coordinated with stakeholders and led development of Power BI dashboards aimed at providing internal stakeholders greater speed in analyzing trends in sales data • Provided analytical support for sales strategy formulation, particularly in the rollout of newly acquired distribution license and in monitoring market share across Canadian markets

  • Coca-Cola Beverages Philippines (NCR - National Capital Region, Philippines)
    • Strategic Planning Executive
      May 2018 - Jul 2019 · 1 yr 3 mos

      • Led cross-functional projects relevant to the company’s strategic initiatives in the areas of logistics and distribution, routes to market, and joint ventures, and ensured the timely execution of deliverables • Coordinated with C-level executives, local and regional senior managers in the annual strategic planning processes, and provided analytical support • Managed ad-hoc analyses related to consumer insights, new product development, and business diversification • Created financial models (DCF, M&A) to support senior leadership in quantifying the impact of strategic decisions

    • Strategic Planning Coordinator / Business Analysis Coordinator
      Jul 2016 - May 2018 · 1 yr 11 mos

      • Conducted business analysis for cost reduction and process optimization across different departments with recommendations adopted by stakeholders • Investigated local joint venture opportunities for market penetration resulting in 36% improvement in the coverage of Coca-Cola products in rural areas • Oversaw a project aimed towards the optimization of routine sales reports through Power BI and facilitated the change of systems, with a result of a 90% reduction in active generation time in key reports

    • CDE Database Analyst
      May 2015 - Jul 2016 · 1 yr 3 mos

      • Analyzed commercial data related to the company’s trade assets and provided relevant insights and recommendations to increase trade asset sales productivity by 10% • Automated key reports and procedures to ensure streamlined processes in generation, resulting in reduced generation time by 63% and eliminated human error • Introduced tools and methodologies to optimize negotiations and allocations of trade assets with traditional trade and modern trade customers