Monterrey, Nuevo León, Mexico
Logistics and last-mile delivery professional with 7+ years of experience spanning distribution operations, supply chain management, and B2B strategic partnerships. Currently managing a portfolio of last-mile delivery vendor partners at DiDi, where I combine commercial negotiation, performance analytics, and financial oversight to drive sustained portfolio growth. Previously led distribution center operations and logistics planning, giving me a grounded, execution-first perspective on the partnerships I manage today. Strong analytical foundation — I build my own reporting and data visualization tools to support faster, more informed business decisions.
Responsible for the strategic management of a portfolio of vendor partners (last-mile delivery operators) across the Monterrey and Mexico City markets, ensuring sustained growth, operational excellence, and financial soundness. Lead prospecting and commercial negotiation with prospective vendors, assessing operational and financial viability to ensure onboarding decisions align with the business's strategic objectives. Coordinate the end-to-end vendor incorporation process, from negotiation close through operational launch, ensuring an efficient, friction-free transition. Oversee weekly performance monitoring across key vendor metrics —active courier headcount, slot achievement, reassignment/rejection rate (3R Rate), productivity per hour (OPH/AOPH), and order volume— to proactively mitigate operational risk and identify growth opportunities. Accountable for end-to-end financial reconciliation across the portfolio, including periodic billing, payment tracking, and account balance oversight, ensuring transparency and traceability for every partner. Designed and implemented a proprietary reporting and data visualization system to consolidate portfolio performance, enhancing the team's analytical capability and decision-making speed.
Led the official launch and rollout of the "DiDi Alianza" project in Monterrey, establishing the operational and commercial foundation for the program's introduction in the market. Responsible for strategic prospecting and acquisition of new last-mile delivery partners, identifying expansion opportunities aligned with the operation's commercial objectives. Led end-to-end negotiation of commercial terms and contractual agreements with prospective partners, securing favorable outcomes in both economic terms and long-term operational viability. Managed the full deal-closing cycle, from initial commercial outreach through formal agreement, laying the groundwork for a smooth handoff to the operations team. Partnered closely with operations and finance teams to validate the viability of each new partner prior to onboarding, directly contributing to the sustained growth of the vendor portfolio.
Led the design, execution, and strategic leadership of a greenfield distribution center, taking full ownership of the project from the ground up and ensuring operational scalability under high-efficiency standards. Directed the complete warehouse start-up, including layout design, definition of inbound/outbound process flows, WMS implementation, and recruitment and onboarding of the operations team. Achieved and sustained inventory accuracy exceeding 99% through the implementation of cyclical audits and standardized control processes. Maintained SLA compliance above 99%, optimizing dispatch times and ensuring consistent customer satisfaction in a high-demand operating environment. Managed comprehensive budget oversight (P&L), negotiated terms with logistics providers, and drove continuous improvement initiatives to expand installed capacity.
Reached the senior-most position within the Distribution & Logistics department, assuming full ownership of the operation across both external client accounts and the company's internal logistics. Owned the end-to-end client relationship for external accounts, overseeing service delivery across a dual operating model that combined third-party client operations with the company's own internal logistics. Took full administrative ownership of the company's vehicle fleet, managing licensing/registration (placas), insurance, fuel administration, and overall fleet compliance. Managed the department's full budget, including payroll oversight and petty cash expenditures, ensuring financial discipline across the operation. Expanded the scope of the role to a regional level, overseeing external client operations across.
Held full accountability for the driver fleet's operations, ensuring end-to-end route compliance and on-time delivery completion across the team. Built and managed direct client relationships, overseeing the complete delivery lifecycle to ensure service commitments were consistently met.
Supported route performance management for the delivery fleet, working alongside the operations team to ensure all routes departed on schedule and were completed within established time windows. Helped monitor on-route execution and dispatch timing, contributing to more consistent delivery performance