Corte Madera, California, United States
Bay Area based Graphic Designer with 5 years in-house design experience complemented by 10+ years of Marketing and Finance experience. Established Jessica Lang Design, a freelance design company, working with a wide range of clients from large CPG corporations to boutique healthcare providers. JLD projects include a comprehensive company re-brand, corporate presentation template build, marketing material development and custom web design.
- Establish new wine brands from ideation to product launch, including creative brief development, brand story creation and package design.
- Develop presentation content for customer marketing meetings, including presentation layout, design and refinement. - Create compelling customer Point of Sale programs including display design and consumer offer development.
- Successfully translate data in visually interesting and easily understood charts and graphics. - Manage network inventory levels of private label wines for large chain retail customer. - Analyze weekly promotional program execution and work with Sales to maximize program support at store level. - Evaluate store inventory levels and identify inventory needs. Work with Sales and distributor network to close distribution gaps. - Utilize Nielsen data to deliver valuable industry analysis to customer and Sales. - Prepare distributor business reviews to communicate performance and identify opportunities.
- Act as Client Advisor on six accounts which generate over $1MM in revenue for department. - Manage team of Advisory Representatives and Summer Associates. - Forecast estimated ultimate liability losses for clients using proprietary loss projection model and present client with detailed explanation of forecast results. - Analyze client data to identify loss trends, risk retention capabilities and optimal insurance program structures. - Collaborate with colleagues throughout worldwide network to effectively place intricate casualty insurance programs for Fortune 500 and 1000 companies. - Develop customized annual renewal strategy and lead strategy meeting with clients. - Review client contracts and recommend improvements to insurance requirements. - Facilitate renewal data collection and organize information for submission to marketplace.
- Evaluate validity of insurer collateral requirements based on client financial strength and loss experience. - Forecast estimated ultimate liability losses using proprietary loss projection model. - Analyze insurance quotes, binders, and policies to ensure contract certainty. - Develop casualty marketing materials with team of colleagues nationwide for use by sales executives with prospective clients. - Prepare annual strategy meeting materials and participate in presentation to clients.
- Review and insurance quotes, binders, and policies for accuracy. - Assist in peer review of client insurance programs to identify coverage gaps and recommend improvements. - Support senior client advisors in preparation of annual strategy meeting materials and attend client strategy meeting. - Issue client invoices and certificates of insurance at renewal and on ad-hoc basis.