New York, New York, United States
-Support Snowflake’s demand generation and sales goals through regional field and industry events -Research, plan and maintain the snowflake online calendar of events including 3rd party industry conferences, Snowflake-driven physical event series, webinars and regional hospitality field events -Manage logistics and execution of all planned events; event themes, work with outside vendors, oversee fulfillment inventory levels, manage events’ sales staffing -Collaborate with the alliances organization on Snowflake’s strategic sponsorships and go-to-market execution plan at partner events -Maintain direct alignment with sales team in terms of all pre and post event communication, marketing-driven campaigns, and event promotion strategy -Evaluate all event campaigns’ impact and ROI to determine the success and forecast for potential future investment
• Execute a variety of strategic event marketing programs to fuel the pipeline, drive revenue, meet sales targets and corporate goals • Build strong relationships with sales leadership within the region to create events to support their region and achieve their goals • Liaise between the regional sales team and the various functions of corporate marketing • Manage multiple events each quarter successfully in a collaborative environment • Research and report creative event options, off-site venues, and entertainment based on program format and budget • Manage external agencies and vendors as well as work with internal teams; creative email marketing, product marketing, sales and web team. These relationships will tie directly to the success of the field programs. • Provide onsite event support, registration management and other • Manage executive briefing documents and meetings for Executive Events • Planning meetings and post event summaries for all stakeholders • Possess extensive project management skills; managing an event from its inception all the way to post event reporting (managing in conjunction with Marketing Operations team) • Complete all internal documents; seeing them through the approval structure (Purchase Request and Return on Investment) • Own and be responsible for all deliverables and timelines • Act as the main point of contact for all external vendors as well as employees in order to effectively communicate our event presence • Manage budget allocation and reconciliation • Create timely post show reporting statistics (post show documents, financial reconciliation, lead input and Salesforce campaign creation)
Design and execute marketing initiatives for strategic partners, including: Manage and assist in executing Partner Marketing campaigns Execute AWS regional tradeshows and field events Support Partner Marketing team on the day to day management of programs and administrative duties Manage partner communications, webinars, etc. Track Partner campaigns SFDC/Dashboards Assist in Managing our partner experiences at our AppD Global Tour series Assist with executing and processing of our AppD MDF program • Coordinates, monitors, and project manages impressive events from initial planning to post-program follow up • Thinks outside of the box to deliver unique and impressive events tailored to the audience attending • Coordinates budget and logistics for each event including invoicing and purchase orders • Manages sponsorship contracts and associated purchase orders • Facilitates creation of swag and its delivery to and from events • Owns calendar invitations, tracking documents and communicates event details to Sales team and speakers attending each event • Creates SFDC campaigns and uploads attendee registration to for sales follow-up
Skilled planner, risk assessor, and problem solver who works cross-functionally to facilitate the development and execution of simple to complex campaigns while staying on budget, on time, and on strategy for clients. Primary project point person Stakeholder in quality and execution of projects Author MS Project plans and timelines Manage internal routes for content approval and quality control Assist with project definition from a functional, process, and assumptions standpoint Skilled in agile and risk planning Starts all projects into the agency Timeline development and project planning Resource planning and tasking
• Support a team of recruiters and sourcers by scheduling, coordinating, and organizing all aspects for candidate interviews including phone, onsite and Zoom with speed and efficiency. • Work with candidates throughout the recruiting process, beginning with scheduling interviews, organizing their travel and accommodations while visiting, and preparing their onboarding procedures once hired. • Built relationships throughout the recruiting organization by helping plan various events for Fitbit’s Summer Intern program in both San Francisco and Boston, the Grace Hopper Conference, Strange Loop Engineering Conference. • Adapted to an ever-changing schedule and taking on more responsibility by taking on various projects to improve recruiting systems.