Los Angeles Metropolitan Area
• Developed strategy & execution plans for 10+ multi-funnel marketing campaigns each year as a Campaign Manager for Hulu + Live TV • Negotiated with 75+ artists’ managers for interview availability & social promotion for 5 annual music festivals live-streamed on Hulu, including Lollapalooza, Austin City Limits, and Bonnaroo. • Managed 15+ broadcast partnerships via weekly meetings and operated as the liaison for 10+ internal teams to accomplish day-to-day campaign functions
• Coded & organized qualitative data of 1500+ survey responses on how COVID-19 has affected myriad racial & ethnic groups • Examined and highlighted discrepancies in Qualtrics surveys on hiring biases and gendered language in recommendation letters • Drove inaugural incubator research project on the effects of online class environments to students’ feelings of belonging and inclusion throughout institutions on a national scale