Madrid, Community of Madrid, Spain
For more than 15 years, I have worked internationally at the intersection of business development, commercial strategy and relationship building—helping companies expand into new markets, strengthen partnerships and deliver sustainable growth across Europe and beyond. Throughout my career, I have led international sales teams, developed distributor networks, negotiated strategic agreements and represented businesses in highly competitive global markets. Working across cultures has taught me that long-term success is built on trust, understanding and consistently delivering value. While international business has always been my professional foundation, entrepreneurship has become an equally important part of my journey. An idea that first emerged in 2014 eventually became FEINSCHMECKER, a luxury golf travel company based in the Madrid region. After years of refining the concept, I began building the business in earnest in late 2024. The experience has broadened my expertise far beyond sales—into branding, digital marketing, SEO, AI, customer experience, strategic partnerships, and business development from the ground up. Living in the Madrid region has allowed me to combine my international commercial background with a genuine passion for creating exceptional experiences. Through FEINSCHMECKER, I work with carefully selected partners to deliver bespoke luxury golf holidays that combine outstanding golf, authentic Spanish hospitality and personalised service. Whether I'm leading commercial initiatives for an international organisation or developing my own business, I'm motivated by the same principles: building trusted relationships, identifying opportunities, solving complex challenges and creating long-term value. I enjoy connecting with professionals who share an interest in international business, leadership, entrepreneurship, tourism, innovation and customer experience. If you'd like to exchange ideas or explore opportunities, I'd be delighted to connect.
As Founder of FEINSCHMECKER, I am building a luxury golf travel company specialising in bespoke golf experiences in the Madrid region. My role spans every aspect of developing the business—from defining the brand and commercial strategy to establishing partnerships with golf clubs, hotels, restaurants and local suppliers. I oversee everything - business development, digital marketing, SEO, customer experience, and the creation of tailored travel itineraries that combine championship golf, exceptional hospitality, and authentic Spanish culture. Based in the Madrid region, I aim to position FEINSCHMECKER as THE trusted specialist for luxury golf travel, offering personalised service and genuine local expertise to golfers from Northern Europe and beyond.
After my contract came to an end in July 2025, I decided to dedicate time to family, travel, and personal development. This period allowed me to reconnect, gain perspective, and return with fresh ideas and renewed motivation for the next stage in my international business career.
• Responsible for all international and Export activity for Ziacom Medical. • Hired and led a team of 9 in the Export Department, driving alignment of export strategies across multiple brands (Ziacom, Ubgen, RealAligner, Ziaderma). • Spearheaded business development initiatives, resulting in a 25% increase in new client acquisitions in less than 6 months. • Onboarded new high-impact distributors in Asia and the Middle East. • Re-negotiated commercial contracts with existing distributors to improve alignment of the group strategy. • Led the Ziacom trade fair expedition at the global trade fair IDS in Cologne. • Management and alignment of the international Key Opinion Leaders.
Management of the commercial department. Responsibilities cover all of the previous plus: • Development of sales and export strategy • New business development • Negotiation of new commercial contracts • Search and recruitment of new employees
Sales and new business development for EMEA, North America, and Australia. Planning consumer goods sales campaigns with Flash-sales companies, and wholesale of goods to distributors and outlets. Responsibilities: • Managing the sales team (4) and defining the sales strategy. • Ensuring consistent sales growth by analyzing seasonal buying patterns • Expand the portfolio of international clients • Oversee the sales campaigns, sales process, purchase orders, and delivery processes to fulfill all deadlines and targets • Negotiating cost and marketable offerings for our customer base to maximize gains in all sales events • Recruitment and training of new personnel Categories: Perfume and Beauty Products, Fashion, Footwear, Accessories, Books, Erotic, Food and Beverages, and Children's Goods.
Selling online advertisements for global industrial manufacturers on the website of Xprt Media. Being KAM for existing clients and generating new business in North America, Europe, Asia, and Australia.