Greater Philadelphia
Jenn is a marketing leader that GSD (gets $hit done). She leads from the front as she builds out rockstar teams and go-to-market strategies from the ground up. As a high performing, result-driven marketer, Jenn specializes in pushing traditional boundaries with a goal to accelerate pipeline generation and revenue attainment. She does this by looking through the lens of the end customer, reseller partner, and strategic alliance partners, asking herself "How do we improve the experience and deliver greater outcomes for all stakeholders.” Recipient of Logitech's 2020 AMR VC Marketing Award of the Year, Jabra's 2018 Best Sales and Marketing Collaboration Award, and OKI's 2015 Above & Beyond Award, Jenn is recognized for her expertise and strategic contributions towards revenue attainment.
Responsible for LastPass’ global partner marketing GTM strategy (to and through channel), partner experience and field marketing events.
Leading a global team, I developed and managed the to and through partner strategy to support the growth and revenue targets at BlueVoyant. Collaborating across the organization, my responsibilities included: - the creation and management of a brand-new partner program to make it easier for reseller and referral partners to do business with BlueVoyant (received CRN's 5-Star Partner Program rating for the new program rollout in 2023) - revamping the current partner portal to increase reseller engagement - development and execution of enterprise demand generation campaigns to drive incremental partner pipeline - crafting reseller communication plans to stay top-of-mind, tip of tongue - management and support of field marketing events to build brand awareness and increase pipeline - creating and implementing joint partner business planning in collaboration with channel sales - and more