Jennifer Ulrich

Vice President, Client Partnerships

Minneapolis, Minnesota, United States

About

An experienced eCommerce consultant with over 20 years of success scaling retail programs ranging in annual revenue from $1M-$1B. Deep understanding of the business challenges posed in today's competitive omni-channel retail environment. Provides proven solutions to drive significant revenue growth that outpaces the market and competitors. Specialties: Direct-to-Consumer Fulfillment: Drop Ship, Ship-from-Store, 3rd Party and Reverse Logistics Strategies eCommerce Business & Technology planning, Sales Strategy Development Supply Chain Management: Key Performance Indicator Benchmarking, Compliance Administration/Enforcement, Supplier Engagement, Network Strategy, Supply Chain Performance Reporting and Analytics Project Management / Interim Leadership

Experience

  • Vice President, Client Partnerships at Rithum
    Dec 2023 - Present · 2 yrs 8 mos

  • CommerceHub (3 yrs 1 mo)
    • Vice President, Client Partnerships
      May 2022 - Dec 2023 · 1 yr 8 mos

    • Client Executive
      Dec 2020 - May 2022 · 1 yr 6 mos

  • President, Founder at The Long Tail Group
    Mar 2012 - Dec 2020 · 8 yrs 10 mos

    I founded The Long Tail Group to leverage my experience developing and growing extended supply chains to help my retail clients achieve a best-in-class drop ship program and drive revenue growth. Our retail partners achieved omni-channel success by employing proven, scalable strategies to accelerate revenue growth with minimal investment. We offered consulting services, staff augmentation and software solutions to help our clients realize their sales potential.

  • MICROS-Retail (2 yrs 11 mos)
    • Director - Supply Chain Services
      Jul 2011 - Mar 2012 · 9 mos

      The Supply Chain Services group at Fry is dedicated to helping our retail clients develop and implement streamlined and profitable fulfillment strategies to support their online and cross-channel sales.

    • Senior Consultant
      May 2009 - Jul 2011 · 2 yrs 3 mos

      Project Management and leadership role to maximize our retail clients revenue through alternative fulfillment strategies such as drop ship and ship-from store. Additional consulting subject matter expertise in merchandise planning and inventory control.

  • Associate Consultant at Pinnacle Rock Associates
    May 2006 - May 2009 · 3 yrs 1 mo